New Design Launched

New user friendly highly optimized site layout launched on popular games for girls portal.

Austin, TX, June 26, 2012 (GLOBE NEWSWIRE) -- Upbuilt, a leader in online casual gaming, has redesigned their popular gaming portal The site,, which has launched popular games like Alphabets Carnival Shootout, Beauty Crush Makeover and Bouncing Smileys, has new features and improved user experience.

GirlGames1's entirely free collection of online games is now easier to navigate, play and send to your friends.  The website has been made more visually appealing, providing new graphics and displaying more games on each page while maintaining their child-friendly standards. 

"The site that you as a parent have come to trust and your daughters have come to love now matches our goals of age-appropriate fun, intuitive navigation and fast load times." says Chris Andres, company representative.  "We have managed to maintain the positive aspects of our site while improving the user's experience overall" he continues. 

With 75% of GirlGames1's users being female, the redesign is a forward-thinking step in further connecting with their customer base.  In addition to new games being rolled out regularly, users will not see the new design template having any effect on their game play. 

About Upbuilt LLC:

Upbuilt is a privately held company based in Austin, TX and is the owner of Upbuilt began operation in September of 2007 and currently owns and operates a network of online entertainment and casual game portals that reach over 8 million visitors each month. Upbuilt's mission is to provide a highly entertaining and engaging online gaming experience for users around the world. With hundreds of games developed and many more provided by strategic partners, Upbuilt continues to bring new, fun content to visitors of its various game portals.


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