Fashionable Carpet Squares for Your Home? There's an App for That

FLOR Raises the Design Bar Again, This Time With New iPad App


CHICAGO, Aug. 9, 2012 (GLOBE NEWSWIRE) -- FLOR, designer and creator of high-fashion modular carpet squares for the home, has elevated the carpet and rug shopping experience yet again. After first coming on the scene nearly ten years ago showing design-savvy consumers that you don't just have to settle for cookie-cutter rug and carpet designs, FLOR now makes it easier than ever to shop the brand's expansive range of colors, patterns and textures through an innovative new iPad app.

With a host of useful tools available at the tap of a finger – design advice, videos, rug maps and more – it's like having a personal design assistant at your side as you create customized rugs, runners and wall-to-wall solutions.

The FLOR app also features an up-close look at the iconic catalog photography, which has been a staple of the brand. Users are granted an in-depth peek behind the scenes of each photo, with exclusive editorial about photo shoot locations, unique furniture pieces and rug selections.

FLOR is about personal expression through design. And the "My Favorites" section lets you create a customized design board by adding your favorite FLOR photos and snapshots from your personal image library.

Other amenities include the "Get Connected" area that connects you with the FLOR social scene on Facebook, Twitter and Pinterest in real-time, allowing you the opportunity to share your favorite finds and see what others are creating. 

Download the app at FLOR.com/flor-app

About FLOR

Launched in the spring of 2003 as part of the Interface, Inc. family of companies, FLOR is an innovative design system of coordinating 50 cm (19.7-inch) carpet squares that allows people to mix and match colors, patterns and textures to create custom rug, runner or wall-to-wall designs.  FLOR's unique modular system offers inspiring  floorcovering solutions for any space in a way that is beautiful, adaptable and environmentally responsible.

Because FLOR cares about the planet and its future, it seriously considers its footprint in the design, manufacture and, ultimately, in the recycling of FLOR tiles to create new products.  Learn more at FLOR.com

Patrick Skertich

FLOR | PR Director

(o) 312-798-2275

(c) 708-860-8402

pskertich@flor.com

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The following pictures are available for download:

[Image] Ipad App