Visual Magnetics Added to Material ConneXion's Library of Innovation

Enables the Creation of Dynamic Displays Through Sustainable Media


MENDON, MA--(Marketwire - Sep 25, 2012) - Visual Magnetics® (@VisualMagnetics), developer of the revolutionary Visual Magnetics Graphic System™ that matches magnetic-receptive technologies with high-quality print media, today announced that its MagnaMedia® has been selected by Material ConneXion to include in its library in New York City. Material ConneXion is made up of an international team of multidisciplinary experts that bridge the gap between science and design to create practical manufacturing solutions.

Material ConneXion's subscription-based materials library is the world's largest library of advanced, innovative, sustainable materials and processes in the world, with ever-growing physical libraries around the globe and an online database that provides immediate access to over 7,000 materials. Material ConneXion uses its materials intelligence to help companies innovate. Materials are chosen through a strict review process where between 30 and 40 new materials are independently juried into the library every month.

"Our goal is to identify today's best material solutions and provide insight into tomorrow's opportunities, acting as a catalyst for new material and product ideas," said Andrew H. Dent, VP Library at Material ConneXion. "Visual Magnetics is a perfect example of the kind of material that we value. It solves a number of the common issues associated with the wallcovering and display markets, enabling the creation of more versatile and dynamic graphics while reducing the amount of material that is wasted."

Visual Magnetics' Dynamic Spaces™ concept utilizes the company's unique magnetic-receptive graphics materials to unlock the potential of ordinary wall space. A Dynamic Space is a wall-to-wall interactive environment with the versatility to adjust and evolve as needed; walls can be transformed based on practical requirements or aesthetic preferences. A wide range of Visual Magnetics MagnaMedia can be combined for a custom mix of high functionality and visual excitement. MagnaMedia wide-format printable substrates fall into three major categories: writable surfaces, photo-quality films and digital fabrics. 

"Designers look to the Material ConneXion library for inspiration and to explore the most innovative, sustainable and exciting products that exist for a wide variety of applications," said Joe Deetz, CEO of Visual Magnetics. "We are excited to be represented there, with 18 samples of Visual Magnetics MagnaMedia currently on display. Our products allow the creation of truly customizable, versatile wallcoverings and graphics, while simultaneously reducing the negative environmental impact commonly associated with these applications."

Visual Magnetics creates 100% recyclable products, sources PVC-free base materials, and manufactures select media from 20-50% post-consumer plastics. The company has implemented a complete end-of-life process which encourages customers to return all retired MagnaMedia to Visual Magnetics to be recycled for use in steel and electricity production. Furthermore, Visual Magnetics significantly reduces the amount of material that end-users need to use and greatly increases the ability to reuse products instead of discarding them by enabling graphics to be easily layered and repositioned.

About Visual Magnetics
Visual Magnetics is the creator of the revolutionary patented large-scale graphics system that matches magnetic-receptive technologies with the highest quality print media -- empowering brands to create dynamic in-store experiences that can be effortlessly updated. Four-time winner of the DPI/SGIA Product of the Year Award, the easy-to-use Visual Magnetics Graphic System™ features the patented Micro-Iron™ MagnaMedia® printable films to produce stunning photo-quality graphics that enable design flexibility and allow for multi-layering of graphic panels. MagnaMedia works on all printing platforms, the process being no different than any other papers or films, and is as easy to install as simply rolling down the graphic -- substantially lowering or eliminating installation costs while giving a professionally mounted appearance. MagnaMedia also rolls easily for increased savings in shipping. The Visual Magnetics Graphic System is fully recyclable. Follow Visual Magnetics on Twitter at VisualMagnetics. For more information, please visit http://www.visualmagnetics.com/ or call toll free 855.847.6244 (855.VISMAG4).

About Material ConneXion:

Material ConneXion (a Sandow company) is a global materials and innovation consultancy that helps companies create the products and services of tomorrow through smart materials and design thinking. Focused on delivering Innovation That Matters, Material ConneXion is the trusted advisor to Fortune 500s, and any forward-thinking company or government agency seeking a creative, competitive, or sustainable edge. With offices in New York, Milan, Cologne, Bangkok, Seoul, Daegu, Istanbul, Beijing and Shanghai, Material ConneXion's international network of specialists provides a global, cross-industry perspective on materials, design, new product development, sustainability and innovation. Material ConneXion maintains the world's largest subscription-based Materials Library of almost 7,000 innovative materials and processes -- an indispensable asset to a wide audience of users. Its sister company, Culture & Commerce, represents the world's leading designers including Philippe Starck and Marcel Wanders, in licensing their groundbreaking new products. For more information, visit www.materialconnexion.com.

Contact Information:

For additional information, contact:
Jordan Bouclin
SVM Public Relations
401-490-9700