New Integrations, an Improved API and Analytics Tools Make Version 6.2 of the Widen Media Collective the Most Versatile and Powerful Widen Digital Asset Management Release Yet

In Addition, the Madison, Wisconsin-Based Digital Media Solutions Provider Is Now Offering Two New Consultative DAM Services, Offering Strategy Development and Expert Administration

MADISON, WI--(Marketwire - Oct 22, 2012) - With a new digital watermarking integration, analytics tools that allow administrators to more closely monitor asset activity, PDF export tools and other enhancements, version 6.2 of the Widen Media Collective digital asset management system is the best yet.

"We've been listening closely to feedback from our user community, and this is just the first of many releases we'll be issuing to help them address the pain points they've described to us. We know that these enhancements will make our software a far more valuable tool for the marketing and communications teams that depend on it," said Widen Software Development & Infrastructure Manager Deanna Ballew.

Media Collective version 6.2 highlights include:

NEW Widen Analytics Application - Media Collective now enables the generation of data and graphical reports on, among other things, storage (by month, date and file format), user data (including login activity, roles, and new users), and asset order activity.

PDF Export Tools - PDF contact sheets of search results could be exported prior to the 6.2 release, but contact sheets were limited to 500 results and users could not continue to work in the system until the download was available. Now these reports are generated in a manner similar to CSV exports, meaning that users can continue to work in the DAM system while the PDF export is generating.

Watermarking Integration - Widen has partnered with another trusted firm to integrate digital watermarking and other content identification technologies into Collective, enhancing rights management security.

NEW Web Services API - The Widen Collective SOAP API provides a simple interface to query and extract data and images from the DAM system. The new API has been redesigned to provide a simpler programming interface, faster search results, and compliance with WS-I Basic Profile 1.1 standards.

"The Widen Media Collective is a key tool in the execution of our users' marketing and creative strategies. Now, with these new integrations and applications, we're making our software a more powerful tool for gathering valuable business intelligence," said Marketing Manager Jake Athey.

Version 6.2 of the Widen Media Collective is live for all Widen customers, and many have been anticipating the benefits of this new release's enhancements. Just last month, about 100 users of Media Collective gathered in Madison for Widen's first annual User Summit, during which attendees got a sneak peek at some of these updates.

Two new DAM service offerings

In addition, Widen has announced that it will offer two new services: DAM Administrative Services and DAM Strategy Development.

DAM Administrative Services - Widen will allocate resources to managing the day-to-day administrative tasks associated with digital asset management operations. These administrative tasks include the maintenance of digital assets and users.

DAM Strategy Development - These services will consist of, among other things, consultative guidance and in-person training sessions for DAM software stakeholders, led by Widen's own DAM experts.

About Widen Enterprises, Inc.

Based in Madison, Wisconsin, Widen has honed its more than 60 years of experience in premedia services and color management specifically for assisting customers with building brand equity and supporting consistent brand representation across print and Web communications. Through its inventive suite of Web-based digital asset management applications, Widen software services provide marketing networks with real-time, Web-based access to clients' digital asset libraries, subsequently eliminating manual search and file preparation time, costs related to replacing images and videos that cannot be located, and added costs for hardware, software and upgrades. For more information, visit:

Contact Information:

Nicolas Antonio Jimenez