The Alkaline Water Company Inc. Introduces Executive Leadership

SCOTTSDALE, AZ--(Marketwired - Jul 18, 2013) - The Alkaline Water Company Inc. (OTCBB: WTER) ("Alkaline" or the "Company"), the developers of an innovative, state of the art, proprietary electrolysis process that produces healthy alkaline water for a balanced lifestyle, is pleased to confirm the executive appointments of Steven P. Nickolas as both a Director and President, along with Mr. Richard A. Wright as both a Director and Vice-President. This action is pursuant to the recently announced acquisition of Alkaline 84, LLC.

Mr. Nickolas has over 37 years of international and domestic management experience in the beverage and food science industries. He began his career with Anheuser Busch in Southern California in 1973, later opening the first bottled water company in the state of Hawaii (1980). Between 1981 and 1990, he assisted in the development of bottled water companies globally including Hawaii, Micronesia, Indonesia, Philippines, Israel, Egypt and Germany as well as several companies in North America. He founded Apani Bottled Water in Phoenix, Arizona in 1990, which became the first bottled water company licensed by the NFL, NBA, NHL and MLB. In 1998, he founded Bottled Water Images, Inc., which became the first bottled water company licensed by all major Hollywood studios, including Sony, Universal, Disney, DreamWorks, Warner Brothers and Marvel Comics. In 2008, Mr. Nickolas was appointed President of Nutripure Beverages, Inc., a company that intended to launch a beverage product that was developed by him, on a national basis. To Mr. Nickolas' lasting regret, the company was unsuccessful in raising the necessary capital, which led to his voluntary resignation from the firm and reflects his sole career misstep. This event, however, served as a great personal learning and growth experience going forward. From May 2008 to July 2010, Mr. Nickolas was a founder of Northsight Capital, Inc. and acted as president, secretary, treasurer, and director throughout his tenure with the company. This business was ultimately sold in order to support the ongoing research and development of his career-long passion: the development of innovative beverage products. During this time Mr. Nickolas founded Jayger International, LTD, which involved the sale of a variety of health sector products in Japan and other Asian countries. Mr. Nickolas is a passionate advocate of causes for the betterment of personal health and well-being. In response to his keen interest, he founded The Healthy Food Project, Inc., a 501 (c) (3) non-profit organization dedicated to promoting the development of healthy foods and beverages for public use, and in relation to this, he was quoted in the August 2013 issue of The Atlantic Magazine as part of its cover story "The Cure for Obesity, How Science is Engineering Healthy Junk Food." He is also a recognized figure and advocate in the support of tax reform in the State of California. Throughout his career, Mr. Nickolas has provided consulting services and has served in a variety of management positions for a number of major beverage companies including Nestles, Whitlock Packaging, P&G and Suntory. Mr. Nickolas graduated from Claremont Men's College (Now Claremont-McKenna College) in 1977 with a Bachelor of Science Degree in Economics and Political Philosophy. He undertook post-graduate studies at Cal Poly Pomona in Psychology in 1978. He also attended Claremont Graduate School in 1978 in Government studies.

Mr. Wright is former Regional Director of Tax and Financial Planning with one of the "Big Four" accounting firms. He brings over 34 years of experience as a CPA, entrepreneur and senior executive. He has extensive working knowledge of most areas of finance, with a strong emphasis on closely held companies, mergers and acquisitions, transaction planning and international operations. Throughout his career Mr. Wright has consulted on or taken part in over 100 mergers or acquisitions and has consulted with over 500 companies on sophisticated tax and financial planning matters. In 2008, Mr. Wright became the Chief Financial Officer for PCT International. PCT is a leading worldwide developer and manufacturer of last mile and access network solutions for broadband communication networks with manufacturing plants in the USA and China and has sales in 42 countries. In 2010 (through present), Mr. Wright operates a private tax and accounting CPA firm in Scottsdale, Arizona (Wright Tax Solutions PLC). Mr. Wright also began Wright Investment Group, LLC a small equity participation firm that provides seed capital through micro loans and financial expertise to start-up enterprises. He most recently served as CFO and Treasurer of Alkaline 84 LLC. He graduated Magnum Cum Laude in 1978 from Mount Union University in Alliance Ohio, with graduate level MBA courses at Case Western Reserve College in Cleveland, Ohio.

Additional details of the Company's business, finances, appointments and agreements can be found as part of the Company's continuous public disclosure as a reporting issuer with the Securities and Exchange Commission ("SEC") available at www.sec.gov. For more information, visit our website at www.thealkalinewaterco.com.

The Alkaline Water Company, Inc. (OTCBB: WTER)
The Alkaline Water Company, Inc. has developed an innovative, state of the art, proprietary electrolysis process that produces healthy alkaline water for a balanced lifestyle. The company is headquartered in Scottsdale, Arizona. Learn more about the science behind alkaline water by visiting www.thealkalinewaterco.com, and for additional information about the company, please contact Richard Haag, Director of Investor Relations at Phone: +1.480.656.2429 or Email: investors@thealkalinewaterco.com.

Notice Regarding Forward-Looking Statements
This news release contains "forward-looking statements." Statements in this press release that are not purely historical are forward-looking statements and include any statements regarding beliefs, plans, expectations or intentions regarding the future. Actual results could differ from those projected in any forward-looking statements due to numerous factors. Such factors include, among others, the inherent uncertainties associated with developing new products and operating as a development stage company, our ability to raise the additional funding we will need to continue to pursue our business and product development plans, competition in the industry in which we operate and market conditions. These forward-looking statements are made as of the date of this news release, and we assume no obligation to update the forward-looking statements, or to update the reasons why actual results could differ from those projected in the forward-looking statements, except as required by applicable law, including the securities laws of the United States. Although we believe that any beliefs, plans, expectations and intentions contained in this press release are reasonable, there can be no assurance that any such beliefs, plans, expectations or intentions will prove to be accurate. Investors should consult all of the information set forth herein and should also refer to the risk factors disclosure outlined in the reports and other documents we file with the SEC, available at www.sec.gov.

On Behalf of the Board,

Steven P. Nickolas
President,
The Alkaline Water Company Inc.