Virtual Instruments Named a 2013 CRN Emerging Vendor

Leader in Infrastructure Performance Management Recognized for Technology Innovation and Impact on the Channel

San Jose, California, UNITED STATES

SAN JOSE, CA--(Marketwired - Aug 12, 2013) -   Virtual Instruments, the leader in Infrastructure Performance Management (IPM) for physical, virtual and cloud computing environments, today announced it has been named a 2013 Emerging Technology Vendor by UBM Tech Channel's CRN Magazine. The annual list highlights hot tech startups making an impact on the channel and impression on the tech industry as a whole. CRN selected Virtual Instruments as an up-and-coming technology vendor recognizing the innovation of its VirtualWisdom platform and its ability to generate the high margins solution providers require in today's competitive marketplace.

Virtual Instruments' VirtualWisdom platform helps customers guarantee the performance and availability of their mission-critical applications while they migrate workloads from physical to virtual and cloud computing environments. The Virtual Instruments Partner (VIP) Network offers partners opportunities for profitable growth. Selling VirtualWisdom, which complements partner's existing product portfolio and services business, helps them drive additional sales and further establishes partners as strategic advisors to their customers.

"Any technology vendor can claim to offer innovative products and groundbreaking technology, but only a select group can truly impact the marketplace with their offerings," said Robert Faletra, CEO, UBM Tech Channel. "The companies named to the 2013 Emerging Vendor list offer solutions that deliver as promised while creating the high margins that solution providers demand. We congratulate all the vendors for their commitment to delivering technological innovations that map to the needs of the dynamic channel market."

"For the second year running, this award is an acknowledgement of both our strong relationship with our channel partners, as well as a continued validation of our leadership in providing customers solutions to help them optimize the performance of their IT infrastructure," said Doug Smith, Vice President, Global Channels and Alliances, Virtual Instruments. "Virtual Instruments is honored to be recognized by CRN Magazine as one of the emerging technology companies making an impact on the channel."

The vendors that make up the CRN Emerging Technology Vendor list were founded in 2007 or later, and have revenue under $1 billion. To view the list and read the editorial accompaniment visit starting August 12. The list will also be featured in the August issue of CRN magazine.

About Virtual Instruments
Virtual Instruments is a leader in Infrastructure Performance Management for physical, virtual and cloud computing environments. The award-winning VirtualWisdom© platform provides visibility into real-time performance and health of the entire open systems stack along with metrics that assess utilization. Virtual Instruments improves the performance and availability of mission-critical applications while lowering the cost of the supporting infrastructure. Forbes Magazine listed the company third on its annual ranking of America's Most Promising Companies. The company was founded in June 2008 with headquarters in San Jose, Calif. and sales and engineering offices throughout the US, EMEA and Asia Pacific. Virtual Instruments can be found online at

About UBM Tech Channel
UBM Tech Channel, a UBM company is the premier provider of IT channel-focused events, media, research, consulting, and sales and marketing services. With more than 30 years of experience and engagement, UBM Tech Channel has the unmatched channel expertise to execute integrated solutions for technology executives, managing partner recruitment, enablement and go-to-market strategy in order to accelerate technology sales. To learn more about UBM Tech Channel, visit us at Follow us on Twitter at

About UBM llc
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Contact Information:

PR Contacts:
Melissa Martin
Virtual Instruments

Betzi-Lynn Hanc
UBM Tech Channel