Blue Calypso to Discuss Business on Update Conference Call Today

Richardson, Texas, UNITED STATES

DALLAS, Oct. 30, 2013 (GLOBE NEWSWIRE) -- Blue Calypso, Inc. (OTCBB:BCYP), developer of digital innovation products, services and intellectual property, will host a conference call and webcast with an accompanying presentation today October 30th at 4:30 p.m. ET / 3:30 p.m. CT.

Blue Calypso CEO Bill Ogle stated, "Blue Calypso develops and delivers technology that enables what we call Share Advertising™. In other words, we enable businesses to share and socialize brand content in the most popular social media channels via digital advertising, amplification and gamification. We are building revenue streams through our core business while growing our rich portfolio of intellectual property. Our digital innovation products and services are expected to generate revenue in the near term as well as create long-term technology licensing opportunities.

"In 2013, we have improved our financial foundation, strengthened our execution capabilities and ignited our momentum. We believe the market opportunity is nascent and vast. We are excited about the future," concluded Ogle.

Conference Call, Webcast and Presentation Information

To access the call in the U.S. please dial 877-941-4775 and for international calls dial 480-629-9761 approximately 10 minutes prior to the start of the conference. The conference ID is 4645900.

The conference call will also be broadcast live over the Internet and the webcast and accompanying presentation will be available in the Investor Events section at In addition, a replay of the call will be available via telephone for two business days, beginning two hours after the call. To listen to the replay, in the U.S., please dial 877-870-5176 and internationally, 858-384-5517. Enter access code 4645900. A replay will also be available for 180 days at the web address above.

About Blue Calypso, Inc.

Blue Calypso, Inc. (OTCBB:BCYP) develops digital innovation products and services for the social mobile marketplace. The company enables businesses to employ digital advertising to share and socialize brand content as well as track performance, monitor engagements and gather robust analytics – all at lower costs than traditional marketing. Already, Blue Calypso has attracted a handful of large, well-known consumer facing companies in automotive, retail, travel and consumer goods. Blue Calypso licenses its IP in addition to offering digital innovation services through Blue Calypso Labs and solutions including POPSHARE™, SOCIALECHO™, EMGAGE™ and DashTAGG™. For more about the company please visit

IR Contact: LHA, Cathy Mattison and Kirsten Chapman, 415-433-3777,