SignUpGenius Finishes 2013 with Strong Growth

Summary: SignUpGenius, the leading online sign up service, finishes 2013 with high user growth attributed to phenomenal customer experience and the addition of SignUpGenius Pro, SignUpGenius Payments and SignUpGenius Mobile.


CHARLOTTE, N.C., Jan. 2, 2014 (GLOBE NEWSWIRE) -- SignUpGenius, the leading online sign up service for group organizing of volunteers and events, continues along a path of strong growth to finish out 2013.

SignUpGenius capitalized on a busy fall season of event planning by schools, sports leagues, churches and nonprofits and grew their users to over 7 million per month. "Our focus on creating a simple, intuitive application that saves volunteer coordinators a great deal of time has been very successful," says SignUpGenius President Dan Rutledge. "We continue to see that phenomenal customer experience is the best marketing tool at our disposal." 

Terri Topez from Silver Springs, Maryland is typical of a SignUpGenius core user – a busy mom who organizes activities at her child's school. She says, "We started using [SignUpGenius] last year for our school fundraiser and other school activities. Volunteerism is up significantly....And it's so much easier to organize too...I like that [they are] always adding little features that make things more efficient and customizable. Great site and great service."

Indicators show SignUpGenius to be on pace for continued strong growth in 2014:

  • 30 million people visited SignUpGenius.com in 2013, up from 11 million in 2012.
  • 35% of all visits to SignUpGenius in 2013 were new visitors, up from 31% in 2012.

Adding the ability to accept payments on sign ups through SignUpGenius Payments and developing a suite of advanced options within SignUpGenius Pro delighted fans in 2013. The release of a mobile version at the start of the fall also enabled SignUpGenius on-the-go users to sign up and check in on the planning of their events from anywhere.

In addition to augmenting its popular online sign up service with extra features, SignUpGenius continues to focus on a "wow" factor by adding:

  • Additional professionally designed sign up backgrounds to choose from for a total of 450 unique themes.
  • Branded logo themes for popular organizations like Scholastic, 4H, and the Boys & Girls Club.
  • Welcome letters and video tutorials for new users.

In 2014, SignUpGenius will remain focused on simplifying its sign up service for every user as well as adding features to SignUpGenius Pro for power adopters. During January 2014, an annual subscription to SignUpGenius Pro is on special for only $99.

About SignUpGenius

SignUpGenius simplifies the process of coordinating events and volunteers by providing online sign ups for non-profits, schools, sports, churches, families, colleges, businesses, and organizations. By enabling 7 million unique visitors per month to sign up for tasks online, SignUpGenius has done away with the need for paper sign ups, "reply to all" emails, and phone trees. Visit http://www.signupgenius.com/ for more information.



            

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