eClerx Presents Solutions to Maximize Analytics ROI at eMetrics Summit

SAN FRANCISCO, CA--(Marketwired - Mar 17, 2014) - Organizations today are facing an explosion in data, and digital analytics are helping marketers discover insights into customer needs and behaviors. On March 17, 2014, at eMetrics Summit: Big Data for Marketing, eClerx's David Nelson, Global Practice Lead, Data Analytics, will discuss how organizations can maximize the value and insights from their analytics investment in a session called "The Strategy of Tool Selection and Team Building."

David Nelson, Global Practice Lead, Data Analytics at eClerx
David McBride, Senior Director of Omnichannel Analytics at American Eagle Outfitters
James Niehaus, Vice President of Analytics and Digital Strategy at Ensighten

Panel session addressing how organizations can maximize the value and insights of analytics

Monday, March 17, 2014 at 12:05 p.m. PT

San Francisco Marriott Marquis, Salon 3 & 4

Digital marketing and analytics executives will learn about:

  • How to develop the processes to solve complex analytics challenges
  • How to build the ideal analytics organization
  • Recommended tactics used to maximize value from an organization's investment in analytics tools and people

About eClerx
eClerx provides critical business operations services to more than 30+ global Fortune 500 clients, including many of the world's leading financial services firms, online retail and distributors, interactive media and entertainment, high tech and industrial manufacturing, travel and leisure, and software vendors, through operational support, data management and analytics solutions. Incorporated in 2000, eClerx is India's first and only publicly listed knowledge processing (KPO) company and is today traded on both the Bombay and National Stock Exchanges of India. eClerx was ranked as one of Forbes Asia's 200 Best Under a Billion List and named as finalist in Teleos' Most Admired Knowledge Enterprise award. eClerx employs over 6,000 employees across its six Indian delivery centers and offices in Mumbai, Pune and Chandigarh plus global client relationship locations in New York, Philadelphia, London, Silicon Valley, Austin, Dublin and Singapore. For more information, please visit