Only Natural Pet Celebrates 10 Years as Leader in Natural Pet Products and Care

BOULDER, CO--(Marketwired - Jul 14, 2014) - Only Natural Pet (www.onlynaturalpet.com), a Boulder, CO-based online retailer of natural pet products, has a lot to celebrate for its 10^th Anniversary -- ten successful years in business, the launch of new Only Natural Pet dog and cat food this fall, and a reputation as a stalwart of a booming industry where natural pet products are the fastest growing segment. Founded in Boulder, Colorado, in 2004, Only Natural Pet has spent the past 10 years finding innovative, cutting-edge holistic health solutions for dogs and cats and has become a leader in the natural pet products industry.

"Only Natural Pet was founded when I realized that while I was thriving on a healthy, natural lifestyle, my dog was struggling on conventional pet foods and treatments," said Marty Grosjean, founder and CEO of Only Natural Pet. "I started feeding my dog a natural, healthy diet that also included natural supplements and saw great strides in her health. As a result, I realized that someone needed to make it easier for all consumers to buy natural products for their pets, and Only Natural Pet was born."

According to data from both Mintel's U.S. Pet Food report an PetFoodIndustry.com, between the years of 2012 and 2016, the current and anticipated increase in general pet food spending is $2 billion, with natural pet food making up approximately $1.3 billion of the total amount. This isn't surprising to Only Natural Pet; in its first 10 years, the company has gone from an online retailer of the leading food, treats and supplements from existing pet companies, to a company who has developed and tested their own cutting-edge line of natural products with the help of a holistic veterinarian and extensive industry research. Today, Only Natural Pet offers conscious consumers more than 3,900 natural product options, with over 500 of those products under the Only Natural Pet brand.

Throughout the past 10 years, Only Natural Pet has remained true to its belief that a natural lifestyle contributes to a longer and healthier life for one's pet. The company is committed to educating consumers on important pet health topics through its extensive Holistic Healthcare Library, which houses more than 200 articles and videos to help customers improve their pet's health. This fall, Only Natural Pet will launch a short educational documentary and video series for our customers to reference. In addition, Only Natural Pet is a founding member of the Pet Industry Sustainability Project (www.petsustainability.org), which strives to make the planet healthier for both humans and their pets. Only Natural Pet works closely with other industry leaders to set standards that cover everything from efficient facilities to sustainable products.

About Only Natural Pet
Only Natural Pet (www.onlynaturalpet.com) was founded in 2004 in Boulder, Colorado with a commitment to finding the most effective and sustainable natural pet products for every facet of a pet's life. Today, Only Natural Pet is the leading online retailer in the natural pet supplies market. The company operates an e-commerce site, retail store, and catalog business that offers more than 3,900 products from leading manufacturers in the natural, organic, and eco-friendly pet supply market. Only Natural Pet produces more than 500 of its own highly popular Only Natural Pet branded products, including food, vitamins, supplements, and flea prevention and treatment.