ESSRX Changes Name to Inception Digital

PARSIPPANY, NJ--(Marketwired - Oct 9, 2014) - ESSRX announced today that the company is changing its name to Inception Digital. The new name and website,, reflect the company's prominent position at the forefront of digital production broadcasts and virtual meetings. Inception Digital's capabilities focus on content delivery via digital broadcasts to the largest private meeting room broadcast network in the US including Ruth's Chris Steak House, Mitchell's Fish Market, The Capital Grille, Seasons 52, and Eddie V's, as well as live and on-demand webcasts to laptops and mobile devices. Inception Digital is also a leading provider of web conferences, video production services, and digital signage.

"Since launching our live broadcast network at Ruth's Chris Steak House and Mitchell's Fish Market in 2008, we have specialized in connecting national thought leaders with local professionals without the need to travel to participate in live programs," said Doug Mack, CEO of Inception Digital. Mack added, "We continuously upgrade our technology to deliver reliable, television-quality live or on-demand broadcast programs in our extensive preferred network of private dining rooms, as well as multiple alternative locations nationwide and globally."

"We offer television quality virtual meetings and sales training via secure dedicated broadcast technology," according to Zev Scherl, President of Inception Digital. Scherl added, "Our video production teams capture live events and simultaneously transmit them to venues as well as users' laptops and mobile devices. We leverage social media and interactive features such as polling and live Q&A to engage attendees. We have extensive experience in highly-regulated industries such as pharmaceuticals and financial services, and our clients utilize our know-how to remain compliant."

Inception Digital is privately held. The company's offices are in Parsippany, New Jersey, and Blue Bell, Pennsylvania.

About Inception Digital
Inception Digital, formerly ESSRX, is the premier broadcast production and delivery company, offering high definition broadcasts, webcasts, and virtual meetings across multiple industry sectors, including pharmaceuticals, financial services, information technology, and others. Inception Digital delivers high quality broadcast programs wherever clients desire -- restaurants, hotels, corporate offices -- and to individuals via laptops and mobile devices. Inception Digital is also the leading supplier of web conference services to highly regulated industries. The Company's video production and digital signage capabilities are cutting edge and effectively and efficiently communicate messages to the fullest.