World Patent Marketing Launches An Aggressive Social Media Campaign To Begin The New Year 2015

Reaction to the untimely death of Stuart Scott underlines the role social media now even plays in the expression of public mourning.


NEW YORK, N.Y., Jan. 5, 2015 (GLOBE NEWSWIRE) -- via PRWEB - World Patent Marketing, the world's fastest growing patent, inventor, and idea protection company, has started 2015 by launching an aggressive social media campaign that is the envy of the industry. A good social-media presence never sleeps and neither does your social following. Someone is always tracking what you're doing and ready for the next update. A successful social strategy is all about knowing your audience and preparing for their schedule. Every network goes through peak periods and doldrums based on the activity of users, and a successful strategy knows how to work around that.

"2015 is going to be a very exciting year for World Patent Marketing." said Scott Cooper, Managing Director of World Patent Marketing, "We are in a new age where the client expects to be constantly informed and is expecting outstanding customer service at every point of contact. We have already proven our commitment to customer service with the thousands of positive reviews we have online. Now we need to prove ourselves to be ahead of the curve when it comes to our social media strategies and as a consequence, the social media strategies for our clients as they bring products to market."

Robert Proctor, Head of EMEA for Reality Digital, said: "Social media is now an integral part of many peoples' daily routine, and as such it is as important as ever to utilize social media within brand marketing strategies. Social media provides a perfect platform for businesses to reach out to a new generation of potential customers."

Reaction to the untimely death of Stuart Scott underlines the role social media now even plays in the expression of public mourning. The internet has the capacity to turn any event, including death, into a social trend. Content becomes more interesting as it becomes more sharable, rather than vice versa, as Kony 2012, Gangnam Style and the ALS ice bucket challenge, have demonstrated. Conversely, when people's mourning is accompanied by genuine grief – such as in the case of real losses – social media may act as a social buffer for people's loneliness. When others' see our mourning, social media can have a positive effect on mourners by evoking startling altruistic responses from others.

About World Patent Marketing

World Patent Marketing is the world's fastest growing Patent and Inventor Services Company). World Patent Marketing specializes in offering high-quality and affordable patent services to inventors. The company and its employees are well known in the industry for knowledge and expertise in patent research, patent filings, patent searches, invention studies, utility patents, design patents, PCTs, European Union Patents, manufacturing, licensing and more. World Patent Marketing employs and contracts with over 350 people across four continents.

World Patent Marketing Achievements

World Patent Marketing is the only patent assistance company in history to be awarded a five star review rating from Consumer Affairs, Google, Trustpilot, Shopper Approved, Customer Lobby and ResellerRatings.com. World Patent Marketing has received accredited status and is an A Rated Member of the Better Business Bureau. World Patent Marketing is also a proud member of Dun and Bradstreet, the US Chamber of Commerce, the Association for Manufacturing Excellence, the International Licensing Industry Merchandisers' Association (LIMA) and the South Florida Chamber of Commerce.

World Patent Marketing in the News

The appointment of Matthew G. Whitaker, former Iowa US Attorney and Republican candidate for United States Senate, to the company's advisory board. Whitaker was appointed June 15, 2004 by President George W. Bush. Whitaker resigned in November 2009 following the appointment and confirmation of Nicholas A. Klinefledt, who was appointed by President Barack Obama.

This article was originally distributed on PRWeb. For the original version including any supplementary images or video, visit http://www.prweb.com/releases/worldpatentmarketing/stuartscott/prweb12422465.htm



            

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