Ecommerce Evolved: TrueShip's Newest White Paper Details Why Retailers Shouldn't Be Worried About Offering Hassle-Free Returns

Scottsdale, Arizona, UNITED STATES

SCOTTSDALE, AZ--(Marketwired - March 20, 2015) - TrueShip ( has just released their most recent white paper. It is designed to help e-retailers better understand how ecommerce is evolving, and why they shouldn't worry about offering hassle-free returns with complimentary return shipping; because doing so actually improves their bottom line.

Returns have long been viewed as a menace for e-retailers. They've been mistakenly categorized as a cost that must be encumbered instead of being what they are really are: a critical aspect of the customer service model.

Emerging studies have found that simple methods can be taken by e-retailers to reduce returns while still preserving customer retention and loyalty. In addition, related studies have also found that when hassle-free returns with complimentary return shipping are offered, that e-retailers actually improve loyalty, retention and increase the average consumer spend over a two-year period.

The new white paper by TrueShip covers elements that include:

  • How offering complimentary return shipping helps improve profit margins.
  • Why customers are more loyal to stores that offer simple returns.
  • The fact that most returns are the retailer's fault; not the customer's.
  • That customers are only a click away from another store if returns are a hassle.
  • Why automated returns do most of the work for customers and e-retailers.
  • Top ten online product return statistics for 2015 with infographic.

The guide on the evolution of ecommerce and product returns can be found here:   

A detailed assortment of related ecommerce guides can also be found at TrueShip's website at:

"Much like the internet, the ecommerce industry is evolving to encompass a more customer-friendly returns policy across the board," explained Michael Lazar, Director of Online Marketing at TrueShip. "E-retailers that get on board this bandwagon early on will stand to gain the most, while others will be riding their coattails trying to catch up after the fact."

TrueShip makes a plug-and-play online retail returns software solution called ReadyReturns. It drops into almost any kind of ecommerce site without coding. It allows e-retailers to automate online returns. Customers come back to the store and fill out a simple form to process their return and to generate a return shipping label.

TrueShip offers new users of ReadyReturns retail returns software a complimentary 30-day trial.

Learn more by visiting:

About TrueShip

TrueShip is the original architect of multi-carrier (FedEx, UPS and USPS) ecommerce shipping software. ReadyShipper shipping software integrates into the most widely used shopping carts and online marketplaces. It is an easy-to-use order fulfillment solution designed to save e-retailers time and money.

About ReadyReturns

ReadyReturns is a customer-facing, self-service online product returns software solution. It integrates into virtually website without any programming. ReadyReturns lets customers make returns from a website by filling out a simple form and printing the return shipping label. E-retailers set the rules of the returns, including things like return shipping and restocking fees.

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Contact Information:

Press Contact
Director of Online Marketing
Michael Lazar
Tel: (877) 818-7447 ext: 5007