There's a New Smurf in Town

Beeline(TM) Interactive, Inc. Launches "Smurfs'(TM) Village and the Magical Meadow" Game for iOS Devices


LOS ANGELES, CA--(Marketwired - May 14, 2015) - Beeline™ Interactive, Inc., a leading developer and publisher of games for smartphones and tablets, is proud to announce the worldwide release of Smurfs' Village and the Magical Meadow. A follow-up to the wildly successful Smurfs' Village, Smurfs' Village and the Magical Meadow invites players to establish a new thriving Smurf community deep in the heart of a mystical forest.

"When the Smurfs' Village launched in late 2010 it became a phenomenon due to its pick-up and play accessibility and the worldwide appeal of the Smurfs. It was also one of the very first games to pioneer the free-to-play model on mobile," said Midori Yuasa, CEO, Beeline Interactive, Inc. "Almost five years later, we are thrilled to offer the next chapter in this celebrated series, and we hope fans and our little blue friends enjoy their new home."

Smurfs' Village and the Magical Meadow remains true to the characters everyone knows and loves while offering a fresh take on the Smurfs' universe, including an all-new art style and 3D character design. The new game adds some exciting new mechanics to the series including the ability to upgrade huts into smurfy mansions, sending Smurfs on fishing expeditions, mining gold and crafting keys to unlock hidden treasures. As players explore this reimagined Smurfs' world, they'll also notice the cheerful new musical score and playful, interactive animations hidden throughout the game.

Since launch, Smurfs' Village has ranked as a number one top-grossing app in 82 countries. Smurfs' Village and Smurfs Village and the Magical Meadow regularly maintain user review ratings of 4 1/2 stars or higher on the App Store.

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About Peyo, Lafig Belgium/IMPS
IMPS, together with LAFIG Belgium, are the official licensors of the little blue-skinned characters 'The Smurfs'. Over the years, IMPS has worked in close collaboration with its agents worldwide to develop successful licensed merchandising, retail and co-branded promotions, publishing activities and broadcasting deals that have secured the everlasting success of the Smurfs. IMPS is run by Veronique Culliford, the daughter of Pierre Culliford, the creator of the Smurfs, who is better known under his pseudonym Peyo. Veronique The Culliford family has run IMPS since 1984 and controls with LAFIG Belgium the rights to the Smurfs characters and the Smurfs licensing worldwide.

About Beeline Interactive, Inc.
Beeline is a leading worldwide developer and publisher of games for smartphone platforms. A wholly owned subsidiary of Capcom, Beeline was formed with the mandate of creating original and licensed games specifically designed for unique play style of the smartphone gamer. Beeline counts the hits Smurfs'® Village, Zombie Cafe™ and Monster Pet Shop™ among its portfolio and brings a solid foundation of strong brands, innovation and compelling social gameplay to the market. For additional information on the company and its offerings, please visit www.Beeline-i.com.

Beeline is a trademark of Beeline Interactive, Inc. in the U.S. and other countries. All other trademarks are the property of their respective owners.

Contact Information:

For Information, Contact:
Mike Larson
Beeline, Interactive Inc.