Fanorakel.com available in English to support growing global market for The Deutsche Fußball League
NEW YORK, Sept. 24, 2015 (GLOBE NEWSWIRE) -- Yappn Corp. ("Yappn" or "Company") (OTCQB:YPPN), a leader in real-time language technology and translation services, is pleased to announce that Fanorakel AG ("Fanorakel"), Germany's largest social media network for German Football, has expanded its mobile and online experience in English (fanorakel.com/en), as its first expansion language, in conjunction with the release of its iOS and Android English apps supported by Yappn's technology. Fanorakel is also available as a premium app on the LG TV Smart Hub and will also look to expand its language presence with second screen global content. The parties have initially agreed to a revenue share program as Fanorakel broadens commercialization and will then look to expand their relationship as announced on December 8, 2014.
Fanorakel continues to expand its real-time services globally as the popularity of German professional Football grows and the parties will also increase Fanorakel's global social engagement through Yappn's multilingual engagement tools and Yappn's agency agreement with HootSuite to reach global fans, in their native languages, through various social media outlets around the world.
As announced in 2013, The Deutsche Fußball League and 21st Century Fox have a global media rights deal beginning in the 2015 – 2016 season that will make the German league available to Football fans throughout North America, South America, Europe and Asia.
The deal includes over 80 countries including the United States, Canada, Brazil, China, Indonesia and Japan and includes all 306 Bundesliga matches, DFL Supercup, and Bundesliga Relegation Playoffs. According to Sporteology.com, association football, commonly known as football or soccer, is the world's most popular sport, with 3.5 billion fans all around the world and played by 250 million players in over 200 countries.
Franz Dillitzer, CEO of Fanorakel said: "Our site is designed to have real-time interaction with our fan base that expresses their opinions about specific sport related topics. Our reservation in translation services from German in the past was losing the contextual relevance of the sports terminology. Yappn has given us the ability to create our customized lexicon while translating it in real-time, giving our fans a respectful and true experience in English, without losing the true meaning of our messaging."
Since first announcing the relationship, Fanorakel has been focused on the testing and integration of its English platform while upgrading its technology platform to manage multiple languages with Yappn. To better allow Fanorakel to focus its resources on growth of its offering to a worldwide audience, the parties have initially agreed to work together on building a larger audience and a revenue share program. The parties are also working on a definitive agreement to expand the scope of their relationship to include a potential Joint Venture relationship as originally announced. The scope of the Agreement would be to expand offerings across both the global Football / Soccer market and other leading professional sports opportunities through both Fanorakel and Fan Oracle.
"Fanorakel has built an impressive Social Media presence with 4 million followers in different social media platforms, all in a single language, German. Yappn is looking forward to supporting their goal to globalize their offerings as German Professional Football is available in over 80 countries starting this season and create new and engaging activities for fall around the world, through Yappn's commercial, revenue driven platform," stated David Lucatch, Founder and CEO of Yappn.
About Fanorakel
Fanorakel creates unique social content, interactive user platforms and applications that create engagement for fans prior, during and post matches, across the entire Football Fan experience over mobile, web and Smart TV applications. Fans have the choice to participate in the conversation by predicting the outcome of a match and collecting points to win one-of-a-kind prizes or to use it on its betting platform. Fanorakel's platform allows to seamless integrate into partners websites, giving them the ability to offer tickets, coupons and sports betting services for registered users. Currently, Fanorakel generates revenues from subscribers, advertisers and sponsors, from buyers of content and licensing its technical infrastructure to third parties.
About Yappn
Yappn is a real-time multilingual company that amplifies brand and social messaging, expands online commerce and provides customer support by globalizing these experiences with its proprietary approach to language. Through its real-time multilingual amplification platform, Yappn eliminates the language barrier, allowing the free flow of communications in 67 languages.
Yappn focuses on delivering global reach and efficiencies without the need of human intervention, making the language experience immediate through all phases of Ecommerce, online events and content programming.
Yappn Corp. is publicly traded in the U.S. on the OTCQB – symbol "YPPN"
To learn more about Why Language Matters to a growing global economy, visit our blog at www.whylanguagematters.com.
For more information, please visit http://www.yappn.com or contact:
David Lucatch, Founder and CEO
info@yappn.com
or
Jeanny So, VP, Corporate Communications
jeanny@yappn.com
T: 1.800.395.9943 x 228
To be added to the news release distribution list, please email: jeanny@yappn.com with the word "News" on the subject line.
Forward Looking Information
Legal Notice and Safe Harbor Statement
This press release contains "forward-looking statements" within the meaning of Section 21E of the Securities Exchange Act of 1934. All statements, other than statements of historical fact, and those preceded by or that include the words "believes," "expects," "given," "targets," "intends," "anticipates," "plans," "projects," "forecasts" or similar expressions, are "forward-looking statements." Although Yappn Corp.'s management believes that such forward-looking statements are reasonable; it cannot guarantee that such expectations are, or will be, correct. These forward-looking statements involve a number of risks and uncertainties, which could cause the Company's future results to differ materially from those anticipated. Additional information regarding the factors that may cause actual results to differ materially from these forward-looking statements is available in the Company's filings with the SEC including the Current Reports on Form 8-K and each subsequently filed Quarterly Report on Form 10-Q and Annual Report on Form 10-K. The Company assumes no obligation to update any of the information contained or referenced in this press release.