Newtopia Participants Agree, the Most Engaging Aspect of Newtopia Is Its Highly Personalized Approach

Newtopia's Personalized Health Engagement Platform Capitalizes on Genetic Testing, Personalized Coaching and Personality Matching to Increase Participant Engagement

NEW YORK, NY--(Marketwired - Jan 11, 2016) - Newtopia, a leading personalized health company that uses genetic testing and behavioral science to build highly personalized disease prevention plans, today shares testimonials from participants that reached their metabolic testing goals, reduced their body weight, and experienced elevated energy levels and healthier eating habits.

"We know we are changing lives when our participants are promoting our program for us," said Jeff Ruby, Founder and CEO of Newtopia. "Our hyper-personalized approach makes participants feel understood and supported, which is a key personalization element of our program that makes Newtopia unique."

The results speak for themselves. "I've decreased the frequency of my blood pressure medication and lost nearly 15 percent of my body weight," said one participant. While another participant said, "I met my metabolic testing goal within 13 months, and so far, I have lost more than 33 percent of my body weight."

Because Newtopia understands that each individual is different and one-size never fits all, participants inherently feel motivated to take on the healthy living challenge when they are getting a personalized plan that fits their unique personality, lifestyle and busy work schedule.

"I didn't feel like just another name in the crowd. I felt like I mattered. The online peer groups have been incredibly helpful. I love feeling like I'm not on this journey alone. I have a whole group of people that are cheering me on and taking the same steps I'm taking, just in a different way," said one participant.

Participants in the program feel most engaged when working with their coach. The success of Newtopia's INSPIRATORS -- who motivate, inspire and coach participants -- is due to Newtopia's proprietary personality matching algorithm that matches highly qualified coaches with participants.

"A great coach can make all the difference. My INSPIRATOR never gets upset with me if I have a bad week. She taught me to see food and exercise in a different light so I am truly ready to make big lifestyle changes. It feels like I have my own personal cheerleader, which makes me want to continue inching closer to my goal," said another participant.

Newtopia is leading the way to personalized health through its Personalized Health Engagement Platform. Its disease prevention program is proven to reduce healthcare costs for employers by inspiring at-risk employees to achieve healthier lifestyles.

If you're interested in learning more about the Newtopia platform for your company, visit

About Newtopia:

Newtopia is leading the way to personalized health through its Personalized Health Engagement Platform. Newtopia's disease prevention programs are proven to save healthcare costs for employers by inspiring at-risk employees to achieve a healthier lifestyle. Newtopia's holistic approach delivers highly personalized programs that provide a deep understanding of each participant through a combination of nutrition, exercise and well-being. Newtopia's scientific approach leverages genetic testing, proprietary personalization tools, personality-matched coaching and peer-to-peer social networking to drive participant engagement and promote sustainable behavior changes. Founded in 2008, with offices in New York and Toronto, Newtopia is benefitting thousands of individuals through its health engagement platform while delivering meaningful results. For more information, visit

Contact Information:

Media Contact:
Sara Sublousky
Uproar PR for Newtopia

321-236-0102 x 232