Rethink Behavioral Health Announces Unique Partnership with Industry Leading VB-MAPP

New York, New York, UNITED STATES

NEW YORK, Oct. 10, 2017 (GLOBE NEWSWIRE) -- Rethink Behavioral Health is excited to announce their new partnership with the industry-leading tool VB-MAPP. The Verbal Behavior Milestones Assessment and Placement Program is a criterion-referenced assessment tool that is now seamlessly integrated with Rethink’s suite of clinical tools, further enhancing the industry’s most robust and comprehensive solution.

“This is an incredible new offering for clinicians!” said Jamie Pagliaro, General Manager of Rethink’s Behavioral Health Division, and a member of the Behavioral Health Center of Excellence Advisory Board. “Clinicians are looking to simplify their workflow, while having access to the industry’s very best tools. We are excited to partner with Dr. Sundberg, and offer the time-tested, leading VB-MAPP as part of Rethink’s comprehensive curriculum which will further help clinician’s develop the comprehensive solutions for individuals with autism and related disabilities more effectively.”

"For five years I have been working with Dr. Sundberg on the electronic VB-MAPP assessment. Partnering with Rethink Autism allows students around the world to not just conduct a great assessment but also automatically generate a teaching and learning solution for the students based on the results of the assessment. This is a whole new ballgame!" said Steve Maher, President of Data Makes the Difference, developer of the web-based version of VB-MAPP and other digital applications used to support the autism community.

Dr. Mark Sundberg, Ph.D., BCBA is the renowned author of “Verbal Behavioral Milestones Assessment and Placement Program” (VB-MAPP), has published over 50 professional papers, and has over 40 years of clinical experience. He is considered to be one of the world’s leading authorities on teaching language to children with autism and other developmental disabilities.

By combining VB-MAPP with the Rethink clinical suite, clinicians can access recommended treatment goals and protocols based on the individual needs of the child, then track individual progress using its robust mobile data collection tools. The result is a more streamlined, assessment-based treatment planning process.

“We have a critical shortage of clinicians serving this population,” continued Mr. Pagliaro.  “Only by empowering clinicians to do more with smarter tools can we increase the effectiveness of care. Rethink’s stated mission is to inspire hope and power potential—this new partnership with VB-MAPP moves everyone forward.”

Rethink will be hosting a special webinar featuring Dr. Sundberg on Thursday, October 26th from 1-2p (EDT) entitled Using the VB-MAPP to Establish Intervention Priorities.” The webinar is free and open to the public, but space is limited. Registration is available online at:

In recognition of this new partnership, Rethink is also providing new and current customers with complimentary access to the VB-MAPP during the month of October. Details on the promotion can be found here:

About the VB-MAPP
The Verbal Behavior Milestones Assessment and Placement Program: The VB-MAPP is a criterion-referenced assessment tool, curriculum guide, and skill tracking system that is designed for children with autism, and other individuals who demonstrate language delays. The VB-MAPP is based on B.F. Skinner’s (1957) analysis of verbal behavior, established developmental milestones, and research from the field of behavior analysis. For more information, visit

About Rethink Behavioral Health
Rethink Behavioral Health provides the tools every behavioral health provider needs to manage their practice and deliver quality ABA treatment effectively & efficiently. Rethink's easy to use web-based software streamlines client care with sophisticated yet intuitive tools for both clinicians & administrators. For more information, visit

Press Contact
Steve Brazell
(212) 300.6026