The Reserve at Greenfield Grand Opening Signals New Luxury Apartment Lifestyle for Lancaster

Meets increasing rental demand with high-end units for millennials, boomers

Lancaster, Pennsylvania, UNITED STATES

Lancaster, PA, Nov. 15, 2017 (GLOBE NEWSWIRE) -- High Real Estate Group LLC held a grand opening for The Reserve at Greenfield, a new four-story, 82-unit apartment building that represents a new class of luxury apartment in Lancaster. With two elevators and secure access, The Reserve provides upscale finishes and amenities for residents.

“The Reserve at Greenfield is designed for millennials, baby boomers, and others who want flexibility, lifestyle, and convenience,” said Brad Mowbray, senior vice president & managing director - residential division, High Associates Ltd. “This is an outstanding project that addresses the increasing demand at the high end of the Lancaster market.”

The Reserve at Greenfield features high-end interior appointments including quartz countertops and Slate GE® ENERGYSTAR® appliances, under cabinet lighting, and shower stalls in select units. Amenities include a fitness center and yoga studio, bike storage and repair facilities, a pet-friendly policy and pet spa, resident storage, 23 garages, nearby footpaths, and recreational open space.

 “Multi-family is a growth vehicle for High’s real estate portfolio,” said Mark Fitzgerald, president and COO of High Real Estate Group LLC. “We are developing and acquiring residential properties across multiple rental price points and geographies, here in our core market of South Central Pennsylvania and beyond.”

This summer, High® announced the strategic acquisition of four residential apartment communities:

  • Greenview Terrace, 112 units, 500 Alden Drive, Lancaster, Pa.
  • Barrcrest Manor, 85 units, 1705 Marietta Avenue, Lancaster, Pa.
  • Village Green, 128 units, 701 East Willow Street, Elizabethtown, Pa.
  • Lebanon Court, 87 units, 1102 Jackson Boulevard, Lebanon, Pa.

The company also has broken ground on 258 luxury residential units for The Crossings at Conestoga Creek, a mixed-use development anchored by a Wegmans supermarket that is currently under construction. Wegmans plans an opening in 2018.

“The High Family, which owns High Real Estate Group, sees multi-family as a long-term investment, and reinvests capital for features that people want, including interior and exterior beautification, modernization, and renovation,” Fitzgerald said. The company owns and operates more than 2,500 residential units.

The Reserve at Greenfield was designed by KTGY Architects of Tysons Corner, Va., and constructed by High Construction Company, an affiliate of High Industries Inc. The property is managed by High Associates Ltd., which is an affiliate of High Real Estate Group LLC.

About High Real Estate Group LLC

High Real Estate Group LLC develops, acquires, and today owns and operates more than 2,500 quality, market-rate residential units in South Central Pennsylvania and in North and South Carolina. Managed by affiliate High Associates Ltd., the apartment communities include Barrcrest Manor, Bentley Ridge, Greenfield Estates, Greenland Village, Greenview Terrace, and Village Green in Lancaster County, Pa.; Lebanon Court in Lebanon, Pa.; Orchard Ridge in Pottstown, Pa.; York Ridge in Charlotte, N.C.; and, Plantation Oaks in Charleston, S.C. High also operates Eastwood Village, a manufactured housing community in Lancaster, Pa. One of the largest apartment operators in Lancaster County, High’s portfolio consistently averages more than 95 percent occupancy and outperforms the market in tenant turnover rates. High Real Estate Group is based in Greenfield Corporate Center, East Lampeter Township, Lancaster, Pa. More information is available at or 1-800-638-4414.  

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A photo accompanying this announcement is available at


A photo accompanying this announcement is available at


A photo accompanying this announcement is available at

Ribbon cutting for The Reserve at Greenfield, Lancaster, Pa. Pictured left to right: Mark Fitzgerald, President and COO, High Real Estate Group LLC; Brad Mowbray, Senior Vice President & Managing Director - Residential Division, High Associates Ltd.; Tina McGinnis, Regional Manager, High Associates Ltd.; Rick Stoudt, President, High Construction Company. The Reserve at Greenfield, Lancaster, Pa.

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