7Park Data Expands Industry-Leading App Intelligence Product With Mobile App Download and Spending Data For iOS and Android

Adds iOS and Android App Store Downloads, In-App Purchases, and Subscription Payments In 11 Countries To Robust Mobile App Usage And Engagement Data


NEW YORK, Dec. 21, 2017 (GLOBE NEWSWIRE) -- 7Park Data, the leading aggregator of alternative data, today announced the expansion of its leading App Intelligence product with the release of App Download and Spending, enabling insight into user acquisition, subscriptions, and in-app purchases for thousands of apps. Decision makers can leverage App Download and Spending data to benchmark companies and competitors by country across key categories including gaming, streaming entertainment, dating, social and messaging, travel, and e-commerce.

App Download and Spending is sourced from a combination of first- and third-party data covering both iOS and Android platforms. 7Park applies data science to more accurately estimate actual downloads and revenue, and alleviate data volatility found in other sources. App Download and Spending enables investors to project revenue, assess regional performance, detect underlying growth trends, and evaluate differences in the iOS and Android markets for apps and their parent companies.

“Our mobile-focused clients are sophisticated investors and businesses and they require accurate, time-sensitive insight into KPIs that impact strategic business decisions,” said Rishit Shah, Chief Product Officer at 7Park Data. “Download and spending data complements our existing App Intelligence product, expanding beyond engagement and usage. Our platform provides clients with access to extremely reliable data, seamlessly incorporated into their workflow.”

App Download and Spending is available via reports, bulk delivery, and API. For more information and sample insights, please visit http://info.7parkdata.com/app_download_spending.

About 7Park Data

7Park Data is the leading alternative data aggregation platform, helping businesses make better, smarter, faster decisions. Leveraging proprietary technology which transforms one petabyte of unstructured information into contextualized data, 7Park Data offers the most sophisticated investment firms and Fortune 500 corporations unparalleled insight into more than 10,000 public and private companies. Data-driven companies depend on 7Park Data for more accurate benchmarking, forecasting, and strategic decision making. For data scientists, quantitative analysts, and data owners, 7Park Data offers a suite of APIs, SDKs and tools to access data from multiple sources, in multiple formats. Avenue I/O, its developer site, provides open source tools to quickly and easily build analytical products powered by the Avenue APIs. 7Park Data was founded in 2012 and is headquartered in New York City. For more information, please visit www.7parkdata.com.

Aaron Endre