Baby Food Market Size & Trends to Exceed USD 76.48 Billion by 2021: Zion Market Research

According to the report, the Global Baby Food Market accounted for USD 53.31 Billion in 2015 and is expected to reach USD 76.48 Billion by 2021, growing at a CAGR of around 6.2% between 2016 and 2021.

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Sarasota, FL, Jan. 09, 2018 (GLOBE NEWSWIRE) -- Zion Market Research has published a new report titled “Baby Food Market (Bottled baby food, Baby food cereals, Baby food snacks, Baby Food Soup, Frozen baby food): Global Industry Perspective, Comprehensive Analysis, and Forecast, 2015 - 2021”. According to the report, the Global baby food market accounted for USD 53.31 Billion in 2015 and is expected to reach USD 76.48 Billion by 2021, growing at a CAGR of around 6.2% between 2016 and 2021. 

Baby food is either a total or partial substitute for breast milk for infants or toddlers of under two years. It is a soft food, which can be easily consumed by infants and babies. To meet the nutritional requirements of the baby, baby foods are specially designed by the manufacturers. Generally, baby food is prepared with the required amount of proteins and iron, so that it properly helps in the baby’s growth and initial body development. The baby food market is classified into various segments which include product, health benefits, and basic ingredients.

Browse through 8 Tables & 19 Figures spread over 110 Pages and in-depth TOC on "Baby Food Market: Global Industry Perspective, Comprehensive Analysis, Size, Share, Growth, Segment, Trends and Forecast, 2015 – 2021”.

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There are mainly three forms of baby food, which are liquid concentrate, powder, and ready-to-feed. The powder is the least expensive form and it is used by mixing with water before feeding the infant. In the case of the ready-to-feed form of baby food, there is no need of addition of any liquid and mother can feed this directly to the baby. Furthermore, subcategories of baby foods include dried baby food, milk formula, prepared baby food and other baby food such as baby snacks and beverages. Cow milk-based formulas are gaining large adoption in emerging economies in the past few years. Increasing population base, rising disposable income level of individual and growing urbanization, are some of the major reasons, which are expected to be driving the baby food market in all across the globe. The decline in the birth rate in developed countries can act as a major challenge for the growth in baby food market size within the forecast period.

Growth in the baby food or formula market is also driven by an increase in numbers of women working outside the home. As many working mothers return to their jobs shortly after giving birth, prepared baby foods and formulas provide the tempting substitute for working mothers, bridging their desires for nutritious, healthy food with their need for convenience. Hypermarkets, supermarkets, small grocery retails, and health & beauty retailers are the key distribution channels serving in the baby food industry. Among all supermarkets are the primary preferred distribution channel followed by health and beauty retailers. However, in developing countries like India, small grocery retailers and health and beauty retailers are among the most preferred sales channels. At present, small grocery retailers hold a relatively smaller share of the global market. Other sales channels in this market include discounters, non-store retailing and non-grocery retailers.

Browse the full "Baby Food Market: Global Industry Perspective, Comprehensive Analysis, Size, Share, Growth, Segment, Trends and Forecast, 2015 – 2021" report at

Some of the main companies operating in global baby food market are Abbott Laboratories, Bledina SA, Danone SA, Hain Celestial Group, H. J. Heinz Company, Ella's Kitchen Group Ltd, Nestlé S.A., Semper AB, Mead Johnson Nutrition Company, Morinaga Milk Industry Co., Ltd.

North America was the largest regional segment of the baby food market trends followed by Europe, Asia Pacific, Latin America and Middle East & Africa. Major players have been targeting the emerging and populous economies such as China, India, and Vietnam, because of the low growth opportunities in Europe and North America due to static market conditions and low birth rates. The Asia Pacific is expected to be largest potential market due to the growing urbanization in this region. In Europe; Germany was the major producer of baby food products in 2015 while in terms of consumption China dominated the Asia Pacific region.

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Socio-demographic factors are expected to be driving the growth of baby food market in Africa and the Middle East. Demand for organic and more premium products is increasing in developed economies, where the birth rate is low, mothers tend to be older and spending power per baby is higher. However, in developing economies, despite lower average spending power there are huge opportunities to be found because of higher birth rate and younger mothers.

In Indonesia alone, there are more than 22 million infants. Indonesia is the key country that is driving the market growth in the Asia Pacific. Indonesia is world’s fourth largest populated country with around 22 million under the age of 4. Indonesia is also Asia’s second highest country in terms of birth rate and rising wealth. Hence, to meet the increasing demand of rising population, multinational companies are likely to build new production amenities in this region. In order to start the production of powdered milk and its Milo drink, Nestlé invested $200 million in 2011.  Baby milk powder producers are linking the health benefits of milk with both mental and physical health, which appeals to their target group of middle-class parents. Since malnutrition had caused the death of millions of young children in Indonesia, the Government has encouraged exclusive breastfeeding from birth until 6 months. However, this is expected to be a challenge for women in the modern society as more women are choosing powdered milk as an alternative.

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Indian baby food market was dominated by Nestlé and Heinz in 2015. In Asia, India has the largest population of 0-4-year-old kids. However, Indian baby food market is smaller as compared with China and Indonesia. Japan is specialized by the innovative use of ingredients, such as specific milk protein fractions and prebiotics in the baby food products. This trend is also speedily developing in other parts of Asia.  As compared to any other country retail prices are much more expensive in Japan. This helps manufacturers to invest in research and development for sophisticated products. Japan is a more technology-driven market, while other markets are more consumer driven.

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This report segments the global baby food market as follows:

Global Baby Food Market: Product Segment Analysis

  • Bottled baby food 
  • Baby food cereals 
  • Baby food snacks 
  • Baby Food Soup 
  • Frozen baby food

Global Baby Food Market: Regional Segment Analysis

  • North America
    • The U.S.
  • Europe
    • The UK 
    • France
    • Germany 
  • The Asia Pacific
    • China
    • Japan
    • India
  • Latin America
    • Brazil 
  • The Middle East & Africa

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