Tequila Tromba Announces Partnership with De Kuyper Royal Dutch Distillers

TORONTO, March 01, 2018 (GLOBE NEWSWIRE) -- Tequila Tromba (“Tromba”) today announced its successful partnership with De Kuyper Royal Dutch Distillers (RDD) providing the craft premium tequila with a strong partner in the US Market.

RDD is known for their portfolio of premium craft spirits and will be Tromba’s exclusive importer in the United States as of March 1, 2018.

“We are incredibly proud of this partnership and the expanded distribution it provides our growing brand,” said Eric Brass, CEO of Tequila Tromba. “Tromba is seeing tremendous success in the US market and is the #2 Premium Tequila in Canada and Australia.”  

“We are very proud that Eric Brass and his team confide in us to make Tequila Tromba a big success with bartenders and retailers in the US,” says Mark de Witte, Global CEO of De Kuyper Royal Distillers. “We want to provide our trade partners with a large variety of premium spirits and liqueurs to ensure that De Kuyper and Royal Dutch Distillers always have a part in the very best cocktails. Mixing Tequila Tromba with Mandarine Napoléon makes a delicious Napoléon Margarita as a variation of the classic Margarita – the number one cocktail in the US.”

Tequila Tromba was founded in 2011 by Eric Brass, Nick Reid, Jimmy Sherry and the Cedano family. Today, Tequila Tromba is one of the fastest growing craft tequilas in North America. Tromba’s Master Distiller is Marco Cedano - who was the master distiller behind such brands as Don Julio and Reserva de Los Gonzalez. Marco and his son Rodrigo have their hands in every single step of Tromba’s production process.

“Our objective from the very beginning with Tromba was to carefully craft a premium tequila that we could deliver to market, sparking excitement in both laymen spirit consumers, as well as the aficionado with their spectacular appreciation for quality spirits,” said Brass. “We believe in craft. We produce and deliver a premium tequila that is unexpected in its quality and value. There is no better team for us, than the people at Royal Dutch”

“Tromba has found success in every market we’ve launched in; from our Canadian roots, to the streets of New York, Chicago and LA. With the tequila market seeing its biggest growth in years, projected to only increase further, now was the time to expand our availability in other markets. And with their experience in wide scale distribution, Royal Dutch Distillers was the right partner to help us do that” says Eric Brass, CEO of Tromba Tequila.

About Tequila Tromba:
Tequila Tromba is named for the intense rainstorms of the rugged Jalisco highlands, where maverick Master Distiller, Marco Cedano, works to define new world tequila. The perfect storm of youthful boldness and weathered wisdom, Tequila Tromba embodies the adventurous spirit of those who make it for those who wish to take life by storm. http://www.tequilatromba.com/

Media contact Tequila Tromba:
Laura Fracassi, Public Relations, laura@bluedoorcommunications.ca,  647-984-6136

About De Kuyper Royal Distillers / Royal Dutch Distillers:
De Kuyper Royal Distillers is a family-owned premium liqueur and premium spirits company founded in 1695 by Petrus De Kuyper, today operating in more than 100 markets worldwide. The company, headquartered in Schiedam near Rotterdam (NL), holds the global market leading brand in cocktail liqueurs and is owner as well as producer of a number of world famous liqueurs, such as Peachtree, Cherry Heering, Mandarine Napoléon and the juniper-based spirits of the Rutte Gin and Genever range. Mark de Witte is the Global CEO of the company.

Royal Dutch Distillers, based in Miami, FL, is a 100% subsidiary of the family-owned global company, De Kuyper Royal Distillers and specializes in the sales and marketing of ultra-premium and bartender-focused spirits and cream-based wines. www.royaldistillers.com

US media contact Royal Dutch Distillers: 
Stephanie Jerzy, Customer Marketing Director, stephanie.jerzy@royaldistillers.com , 1-305-901-1444 x 208