The Keep A Breast Foundation and Biostrap partner to address cancer-aware lifestyle choices

Wearable tech platform partners with largest breast health awareness foundation to empower the next wave of proactive, healthy lifestyles

LOS ANGELES, May 01, 2018 (GLOBE NEWSWIRE) -- Biostrap, a market leader in the wearable tech space, has been focused on providing clinical-quality health insights that empower consumers to live healthier lives. From measuring biometrics to providing insightful sleep analysis, Biostrap contextualizes and quantifies a person’s physiological well-being with easy to understand health data.

Today, Biostrap is announcing a partnership with The Keep A Breast Foundation and Analytica Data Company to promote breast health advocacy through measurable and demonstrable biometrics.  Through healthy lifestyle choices and regular breast self-checks that are backed by deep analysis of biometric data, the engagement will span across events, educational materials, and product collaborations over the next 12 months.

The three companies’ sets of expertise signify the meeting of both empathetic and analytical approaches to improving the overall health of people, especially as it relates to breast cancer. The Keep A Breast Foundation’s focus on education through art, music, and advocacy, Biostrap’s leading biometric gathering and presentation capabilities, and Analytica Data Company’s analytics driven expertise give the new partnership a comprehensive approach.

“The Biostrap and Keep A Breast Foundation partnership exemplifies the many different ways to educate and promote healthy lifestyles,” said Biostrap founder and CEO, Sameer Sontakey, “Keep A Breast is an ideal partner for informing the next generation about proactive and quantifiable health practices that people can actually witness in our app.”

“We’ve spent the last 18 years spreading breast cancer awareness and creating resources for people to identify early indicators of breast cancer and are excited to expand on this through our new partnerships,” said Shaney jo Darden, founder of The Keep A Breast Foundation, "When breast cancer is detected early, in the localized stage, the 5-year survival rate is 98%. Our mission is to provide women the tools and knowledge to perform self-checks and inspire them to check themselves on a monthly basis"

About Biostrap
Biostrap is a leading, wearable tech platform that uses a dual-device system to grant consumers actionable insights into their health. Machine learning technology and clinical-quality PPG sensors ensure that Biostrap users are tracking and utilizing the biometrical signals of their bodies.

About Keep A Breast
The Keep A Breast Foundation™ is a leading global youth-based breast cancer prevention organization with a mission to empower young people around the world with breast health education and support. Since its inception in 2000, KAB has worked with young people to remove the shame associated with breasts and breast cancer health. Through various initiatives and programs, KAB has opened up the dialog about breast cancer, and has proven to be a doorway to breast self-awareness and education.

About Analytica Data Company
Analytica Data Company (ADC) utilizes advanced data analytics to help guide informed decision-making, bring efficiencies to business processes, and ultimately solve big organizational challenges. ADC offers data analytics expertise to solve business challenges in Internet, technology, mobile, healthcare, media, consumer goods, information systems, cyber security, and retail sectors.

Interview Opportunities
I would be happy to connect you with either Shaney jo Darden of Keep A Breast or Sameer Sontakey of Biostrap for interviews or inquiries around the newly announced partnership.

For Editorial Contact:
Connor MacDonald
Head of Content at Biostrap
(562) 400 6785