Oatmeal Market Size to Hit USD 3.53 Billion by 2027; Soaring Health-conscious Consumers to Aid Market Expansion, Says Fortune Business Insights™

Top companies covered in the oatmeal market research report are The Quaker Oats Company (PepsiCo, Inc.) (United States), Kellogg’s Company (United States), Post Holdings, Inc. (United States), General Mills, Inc. (United States), Bob’s Red Mill Natural Foods, Inc. (United States), Nature’s Path Foods, Inc. (Canada), Nestle S.A. (Switzerland), W Jordan Cereals Ltd. (United Kingdom), Edward Flahavan & Sons Ltd. (Ireland), Federal Oats Mills Sdn. Bhd. (Malaysia), and more players profiled

Pune, Oct. 21, 2020 (GLOBE NEWSWIRE) -- The global oatmeal market size is expected to reach USD 3.53 billion by 2027, exhibiting a CAGR of 4.6% during the forecast period. The growing proclivity towards organic breakfast cereals and oatmeals among consumers can have an excellent effect on the global market, states Fortune Business Insights, in a report, titled “Oatmeal Market Size, Share & COVID-19 Impact Analysis, By Form (Conventional and Organic), Type (Quick/Instant Oatmeal, Steel cut/Irish Oatmeal, Scottish Oatmeal, and Oat Flour), Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Online Retail, and Others), and Regional Forecasts, 2020 – 2027.” The market size stood at USD 2.40 billion in 2019.

The report on the oatmeal market comprises:

  • Distinguished insights into the market
  • Accurate inspection of the market
  • New developments by notable players
  • Exceptional information about key players
  • Dominant regions
  • COVID-19 impact

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Market Driver:

Rising Health-conscious Consumers to Elevate Market

The growing demand for healthy breakfasts among millennials will bolster the growth of the market. The surging health-conscious consumers will further spur opportunities for the market. The evolving lifestyles of people will further influence the healthy growth of the market. The demand for ready-to-eat, ready-to-cook, and on-the-go healthy meals owing to the busy schedule of people will have a tremendous impact on the global market during the forecast period. The growing awareness about the health benefits of breakfast food holding high nutritional value will enable speedy expansion of the market. Moreover, the presence of antioxidants, vitamins, riboflavin, protein, iron, and the ample amount of fiber in oats makes it an ideal breakfast option for consumers. Thus, key companies are innovating their technologies to introduce healthier and convenient breakfast to cater to the need of the consumers.

High Consumption of Essential Foods to Propel Market During Coronavirus

The market has witnessed a significant growth amid coronavirus owing to the flexible regulations for provisions such as essential food items in grocery and convenience stores by the governments. The World Health Organization (WHO) recommends the consumption of wholegrain foods such as oats, to improve immunity and ensure adequate fiber intake for a healthy digestive system. Thus, consumers are concentrated on healthy foods to keep their immunities strong throughout the epidemic. This factor has further helped revive the global market and thereby enhanced sales in the time of coronavirus.

The rising prominence of Oat-based Breakfast Products to Aid Market in North America

The market in North America is expected to experience rapid growth during the forecast period owing to the heavy demand for instant healthy breakfast cereals. The increasing health-conscious consumers will augment the expansion of the market in the region. The hectic lifestyles of people have increased demand for oat-based on-the-go snacks and meals, in turn, boosting the market. The growing demand for organic oat-based products in the U.S. and Canada will augur well for the market in North America.
The market in Asia Pacific is expected to expand fundamentally due to the increasing awareness about healthy snacks and oatmeals among consumers. The increasing gym-goer population will improve the prospects of the market in the region.

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Key Development:

November 2019: Nestle Cereals introduced a new 100% British grown whole grain oats breakfast cereal. The product is enriched with vitamins and minerals, including calcium and vitamin D, vitamin C, and Folic Acid.

Lists the Top Companies Profiled in Oatmeal Market:

  • The Quaker Oats Company (PepsiCo, Inc.) (United States)
  • Kellogg’s Company (United States)
  • Post Holdings, Inc. (United States)
  • General Mills, Inc. (United States)
  • Bob’s Red Mill Natural Foods, Inc. (United States)
  • Nature’s Path Foods, Inc. (Canada)
  • Nestle S.A.  (Switzerland)
  • W Jordan Cereals Ltd. (United Kingdom)
  • Edward Flahavan & Sons Ltd. (Ireland)
  • Federal Oats Mills Sdn. Bhd. (Malaysia)

Browse Detailed Summary of Research Report with TOC:


Detailed Table of Content:

  • Introduction
    • Research Scope
    • Market SegHouseholdtation
    • Research Methodology
    • Definitions and Assumptions
  • Executive Summary
  • Market Dynamics
    • Market Drivers
    • Market Restraints
    • Market Opportunities
    • Emerging Trends
  • Key Insights
    • Overview on Healthy Snacks Market
    • Overview on Availability of Raw Material: Oats
    • Supply Chain & Regulatory Analysis     
    • Recent Industry DevelopHouseholdts - Policies, Partnerships, New Product Launches, and Mergers & Acquisitions
    • Impact of COVID-19, Challenges, and Opportunities amid the Pandemic
  • Global Oatmeal Market Analysis, Insights and Forecast, 2016-2027
    • Key Findings / Summary
    • Market Size Estimates and Forecast 
      • By Form (Value)
        • Conventional Oatmeal
        • Organic Oatmeal
      • By Type (Value)
        • Quick/Instant Oatmeal
        • Steel cut/Irish Oatmeal
        • Scottish Oatmeal
        • Oat Flour
      • By Distribution Channel (Value)
        • Supermarket/Hypermarket
        • Convenience Stores
        • Online Retails
        • Others
      • By Region (Value)
        • North America
        • Europe
        • Asia Pacific
        • South America
        • Middle East & Africa

TOC Continued…!

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Have a Look at Related Research Insights:

Oats Market Size, Share and Global Trend By Product Type (Steel Cut Oats, Oat Groats, Regular Rolled Oats, Instant Oats, Whole Oats, Oat Flour), End-User (Bakery & Confectionery, Breakfast Cereals, Personal Care Products), and Geography Forecast till 2026

Breakfast Cereal Market Size, Share and Global Trend By Product Type (Hot Cereal, RTE (ready-to-eat) Cereals), By Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Online Retail, Specialty Retailers), and Geography Forecast Till 2026

Healthy Snacks Market Size, Share & COVID-19 Impact Analysis, By Type (Meat Snacks, Nut, Seeds & Trail Mixes, Dried Fruit Snacks, Cereal & Granola Bars, and Others), By Distribution Channel (Supermarket/ Hypermarket, Specialty Stores, Convenience Stores, and Online Retails), and Regional Forecast, 2020-2027

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