Outlook on the Adaptive Learning Global Market to 2025 - by Application, Component, Deployment Mode, End-user, Model and Geography


Dublin, Feb. 01, 2021 (GLOBE NEWSWIRE) -- The "Global Adaptive Learning Market (2020-2025) by Application, Component, Deployment Mode, End User, Model, and, Geography, Competitive Analysis and the Impact of Covid-19 with Ansoff Analysis" report has been added to ResearchAndMarkets.com's offering.

The Global Adaptive Learning Market is estimated to be USD 2 Bn in 2020 and is expected to reach USD 4.98 Bn by 2025, growing at a CAGR of 20%.

Significant factors driving the growth of the adaptive learning market include the rising demand for advanced and innovative eLearning software & solutions, demand for personalized learning, and government initiatives for adaptive learning solutions. An adaptive learning tool uses advanced technologies like Artificial Intelligence(AI), Virtual Reality (VR), and Augmented Reality (AR), etc. which enhance the capabilities of the software and make it more easily understandable by the students, thus generating interest in learning. This will help in driving the growth of the market. The shutdown of schools and educational institutes during the Covid-19 pandemic has also boosted the market as it creates demand for more innovative educational models, especially Adaptive learning solutions.

However, low-end user motivation and engagement to adopt adaptive learning solutions is likely to hamper the market. Complexities associated with the software like a time consuming and high cost associated with the software may hamper the growth of the Global Adaptive Learning Market.

Market Dynamics


  • Rising Demand for Personalized Learning
  • Need for Advanced and Innovative E-Learning Software
  • Government Initiatives for Adaptive Learning Solutions


  • Low-End User Motivation and Engagement to Adopt Adaptive Learning Solutions
  • Complexities Associated with The Software like Time-Consuming and High Cost


  • Increasing Demand for Gamification in Adaptive Learning to Provide Opportunities for Adaptive Learning Vendors
  • Boosting The Use of Blended Learning Technology
  • Growing Use of Cloud Computing Among Organizations and Educational Institutes to Motivate Learners to Adopt Web-Based Adaptive


  • Lack of Skilled Trainers and Instructors
  • High Cost of Producing Elearning Content

Segments Covered

By Application, the Education Institution segment is expected to have the highest market share during the forecast period. The education industry is rapidly growing with the adoption of digital learning. Most of the educational institutes are widely focusing on the implementation of the e-Education methods with the help of effective adaptive learning solutions. This solution saves time, cost, and effort, thus helping drive the growth of the segment. Adaptive learning solutions also encourage interactions between tutors and learners and increase the levels of satisfaction and course-completion rates. Continuous improvements in the network infrastructure and the growing awareness of the Learning Management System (LMS) also boost the market growth. Also, the impact of Covid-19 had led to the growing demand for online education, which results in boosting the growth of this segment.

By Component, the Platform segment is projected to witness the larger market share in the Global Adaptive Learning Market during the forecast period. The number of platform providers has increased significantly in the past few years, owing to the low entry cost in the adaptive learning market. The platform also supports the management of a huge pool of information and provides a dynamic learning environment, thus propelling the growth of the segment.

By Deployment Mode, the Cloud segment is accounted for the highest CAGR during the forecast period. Cloud is a common technological pool where the educational institutions and companies can store their data according to their needs. It helps make the academic process more efficient and improves institutional productivity, reduces expenses, back up the data, and improves accountability. All these factors help in boosting the cloud segment in the Global Adaptive Learning Market.

By End User, the Academic segment is expected to hold a higher market share during the forecast period. Academic institutions are highly adopting online teaching methods by sharing data, video, and voice call over adaptive learning platforms, especially during the Covid-19 pandemic, which results in the complete shutdown of all the schools and colleges drive the growth of the segment. The Academic segment is further segmented into K-12 and higher education. Out of which, the higher education segment is expected to grow at a higher CAGR due to the use of digitalized systems adopted by higher education institutes for quite a few years, thus fuelling adaptive learning solutions.

By Model, the Gamification segment is projected to witness a higher CAGR during the forecast period than other models. There are various teaching techniques available in the market, and every teaching software uses video, voice, or text, or a combination of all the elements to educate individuals. The various vendor has used the Gamification model to test the individual's aptitude in Adaptive Learning technology. It provides the ease-of-use, convenience, the ability to re-watch old content, etc., thus, driving the growth of the segment.

By Geography, North America is projected to witness a higher market share during the forecast period due to increasing technological advancements in adaptive learning solutions across the major verticals. Various collaborations between the government and network arenas and partnerships between digital education vendors and research specialists drive the market growth of the segment. The US and Canada are expected to have the highest adoption rates due to the increasing adoption of eLearning methods. APAC countries are also focusing more on initiatives to upsurge Information Technology (IT) infrastructure, thus driving the growth of the Adaptive Learning Market.

The Global Adaptive Learning Market is segmented Based on application, the Component, Deployment Mode, End User, Model, and, Geography.

Global Adaptive Learning Market, By Application

  • Introduction
  • EdTech Companies
  • Educational Institutions
  • Corporate Sectors

Global Adaptive Learning Market, By Component

  • Introduction
  • Platform
  • Services
  • Professional Services
  • Consulting
  • Implementation
  • Support and Maintenance
  • Managed Services

Global Adaptive Learning Market, By Deployment Mode

  • Introduction
  • On-premises
  • Cloud

Global Adaptive Learning Market, By End User

  • Introduction
  • Academic
  • K-12
  • Higher Education
  • Enterprises
  • Small and Medium-Sized Enterprises
  • Large Enterprises

Global Adaptive Learning Market, By Model

  • Introduction
  • Gamification
  • Big Data
  • Virtual Learning Model
  • Others

Global Adaptive Learning Market, By Geography

  • Introduction
  • North America
  • South America
  • Europe
  • Asia-Pacific
  • The Middle East and Africa

Company Profiles

Some of the companies covered in this report are McGraw-Hill, Pearson, Curriculum Associates, Istation, John Wiley & Sons, ScootPad Corporation, CogBooks, VitalSource, DreamBox Learning, Mathspace, Fulcrum Labs, Knowre, Follett, Realizeit, K12, Houghton Mifflin Harcourt, Impelsys, Imagine Learning, Area9 Lyceum, Cerego and D2L Corporation.

Competitive Quadrant

The report includes Competitive Quadrant, a proprietary tool to analyse and evaluate the position of companies based on their Industry Position score and Market Performance score. The tool uses various factors for categorizing the players into four categories. Some of these factors considered for analysis are financial performance over the last 3 years, growth strategies, innovation score, new product launches, investments, growth in market share, etc.

Why buy this report?

  • The report offers a comprehensive evaluation of the Global Adaptive Learning Market.
  • The report includes in-depth qualitative analysis, verifiable data from authentic sources, and projections about market size. The projections are calculated using proven research methodologies.
  • The report has been compiled through extensive primary and secondary research. The primary research is done through interviews, surveys, and observation of renowned personnel in the industry.
  • The report includes in-depth market analysis using Porter's 5 force model and the Ansoff Matrix. The impact of Covid-19 on the market is also featured in the report.
  • The report also contains a competitive analysis using Competitive Quadrant, a Proprietary competitive positioning tool.

Report Highlights:

  • A complete analysis of the market including parent industry
  • Important market dynamics and trends
  • Market segmentation
  • Historical, current, and projected size of the market based on value and volume
  • Market shares and strategies of key players
  • Recommendations to companies for strengthening their foothold in the market

Key Topics Covered:

1 Report Description
1.1 Study Objectives
1.2 Market Definition
1.3 Currency
1.4 Years Considered
1.5 Language
1.6 Key Shareholders

2 Research Methodology
2.1 Research Process
2.2 Data Collection and Validation
2.2.1 Secondary Research
2.2.2 Primary Research
2.3 Market Size Estimation
2.4 Assumptions of the Study
2.5 Limitations of the Study

3 Executive Summary

4 Market Overview
4.1 Introduction
4.2 Market Dynamics
4.2.1 Drivers
4.2.2 Restraints
4.2.3 Opportunities
4.2.4 Challenges
4.3 Trends

5 Market Analysis
5.1 Porter's Five Forces Analysis
5.2 Impact of COVID-19
5.3 Ansoff Matrix Analysis

6 Global Adaptive Learning Market, By Application
6.1 Introduction
6.2 EdTech Companies
6.3 Educational Institutions
6.4 Corporate Sectors

7 Global Adaptive Learning Market, By Component
7.1 Introduction
7.2 Platform
7.3 Services
7.3.1 Professional Services Consulting Implementation Support and Maintenance
7.3.2 Managed Services

8 Global Adaptive Learning Market, By Deployment Mode
8.1 Introduction
8.2 On-premises
8.3 Cloud

9 Global Adaptive Learning Market, By End User
9.1 Introduction
9.2 Academic
9.2.1 K - 12
9.2.2 Higher Education
9.3 Enterprises
9.3.1 Small and Medium-Sized Enterprises
9.3.2 Large Enterprises

10 Global Adaptive Learning Market, By Model
10.1 Introduction
10.2 Gamification
10.3 Big Data
10.4 Virtual Learning Model
10.5 Others

11 Global Adaptive Learning Market, By Geography
11.1 Introduction
11.2 North America
11.2.1 US
11.2.2 Canada
11.2.3 Mexico
11.3 South America
11.3.1 Brazil
11.3.2 Argentina
11.4 Europe
11.4.1 UK
11.4.2 France
11.4.3 Germany
11.4.4 Italy
11.4.5 Spain
11.4.6 Rest of Europe
11.5 Asia-Pacific
11.5.1 China
11.5.2 Japan
11.5.3 India
11.5.4 Indonesia
11.5.5 Malaysia
11.5.6 South Korea
11.5.7 Australia
11.5.8 Russia
11.5.9 Rest of APAC
11.6 Rest of the World
11.6.1 Qatar
11.6.2 Saudi Arabia
11.6.3 South Africa
11.6.4 United Arab Emirates
11.6.5 Latin America

12 Competitive Landscape
12.1 IGR Competitive Quadrant
12.2 Market Share Analysis
12.3 Competitive Scenario
12.3.1 Mergers & Acquisitions
12.3.2 Agreements, Collaborations, & Partnerships
12.3.3 New Product Launches & Enhancements
12.3.4 Investments & Fundings

13 Company Profiles
13.1 McGraw-Hill
13.2 Pearson
13.3 Curriculum Associates
13.4 Istation
13.5 John Wiley & Sons
13.6 ScootPad Corporation
13.7 CogBooks
13.8 VitalSource
13.9 DreamBox Learning
13.10 Mathspace
13.11 Fulcrum Labs
13.12 Knowre
13.13 Follett
13.14 Realizeit
13.15 K12
13.16 Houghton Mifflin Harcourt
13.17 Impelsys
13.18 Imagine Learning
13.19 Area9 Lyceum
13.20 Cerego
13.21 D2L Corporation

14 Appendix
14.1 Questionnaire

For more information about this report visit https://www.researchandmarkets.com/r/c8m3x5


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