Hair Texturizer Products Market is expected to grow from USD 2016.7 billion in 2022 to USD 3025.29 billion by 2030 : GreyViews

Hair Texturizer Products Market Size By Source (Natural and Conventional), By Product type (Dry Shampoo, Hair Cream, Hair Gel, Hair Mousse, Hair Pomade & Paste, Hair Spray, and Hair Protectant), Regions, Segmentation, and forecast till 2030.


Pune India, Jan. 05, 2023 (GLOBE NEWSWIRE) -- The market has been studied for the below mentioned-segmentation and regional analysis for North America, Europe, Asia, South America, and Middle East and Africa. These are the key regions where the Hair Texturizer Products market is operating currently and is predicted to expand in the near future. The manufacturers and suppliers involved in the Hair Texturizer Products market are present across various countries in the above-mentioned regions.

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The report provides a detailed understanding of the market segments which have been formed by combining different prospects such as the Source, Product type and Regions. Apart from this, the key driving factors, restraints, potential growth opportunities and market challenges are also discussed in the below paragraphs. 
The significant players operating in the global Hair Texturizer Products market are Procter & Gamble Company, Oribe Hair Care, LLC, Garnier LLC, Beiersdorf, Inc, Coty Inc, Unilever group (Sunsilk), Verb Products, Kline & Company, Henkel AG & Co KGaA among others. To achieve a substantial market, share in the worldwide Hair Texturizer Products market and strengthen their position, manufacturers are pursuing expansion methods such as current developments, mergers and acquisitions, product innovations, collaborations, and partnerships, joint ventures.

The market for Hair Texturizer Products is being driven by due to Automation of the home refers to the incorporation of digital tools and technology into the functions, activities, and appliances of the home. It enables automated and electronic control of security systems, household appliances, and other elements. Some automated kitchen equipment is quite sophisticated. These appliances have an alarm system that notifies users when tasks are finished. Once the job is done, these appliances likewise shut off automatically. Due to the rapid adoption of Hair Texturizer Products in the residential sector, the residential segment is anticipated to have the largest share of the market throughout the projected period. Smart kitchen equipment save time and effort by integrating cutting-edge technology like AI and IoT. The demand for Hair Texturizer Products is anticipated to rise as renovation and renovation projects in the residential sector become more prevalent. The market is also being driven by the availability of smart kitchen equipment online, expansion in the residential sector, and rise in green building adoption. The retail sector has a relatively high average cost for smart home appliances. It has becoming more difficult for the middle class to purchase such items. The market may be hampered by the high price, which would severely impact demand. Prices for household appliances are also anticipated to be impacted by higher input costs, as well as rises in air and ocean freight rates.

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Scope of Hair Texturizer Products Market Report

Report MetricInformation
Study Period2022-2030
Base Year           2022
Forecast Period2023-2030
Market Share UnitUSD Billion
Segments CoveredSource, Product type and Regions
Regions CoveredNorth America, Europe, Asia-Pacific, South America, and Middle-East and Africa
Major PlayersProcter & Gamble Company, Oribe Hair Care, LLC, Garnier LLC, Beiersdorf, Inc, Coty Inc, Unilever group (Sunsilk), Verb Products, Kline & Company, Henkel AG & Co KGaA among others

Segmentation Analysis

Natural is expected to be the fastest-growing segment in 2022. 

The Source segment includes Natural and Conventional. Natural is expected to be the fastest-growing segment in 2022. Natural hair texturizer dominates the market as demand by curly hair people as they need less curly and easier to handle using a chemical procedure called a natural hair texturizer. It is widely used by those with thick, curly hair who wish to release the curls without entirely straightening it, want to avoid using standard styling products, or want an easier way to style their hair.

Hair Cream is expected to be the fastest-growing segment in 2022. 

The Product type segment includes Dry Shampoo, Hair Cream, Hair Gel, Hair Mousse, Hair Pomade & Paste, Hair Spray, and Hair Protectant. Hair Cream is expected to be the fastest-growing segment in 2022. Hair cream, which is sometimes thicker than other treatments, is excellent for enhancing natural curls without imparting a strong finish. Without giving it much hold or crunch, this product is excellent for smoothing back hair. It also adds a natural gloss to rough hair. It smoothes the tamed hair and holds it securely in place so that it doesn't fall out. Simply said, it gets rid of flyaway and frizz without weighing down hair.

Regional Analysis           

The regional analysis provides a detailed perception of the key regions and the countries. Some of the key countries analyzed for Hair Texturizer Products include the US, Canada, Mexico, Germany, France, the U.K., Italy, Spain, Russia, China, Japan, India, Brazil, Peru, UAE, South Africa, and Saudi Arabia.

The North America region witnessed a major share. Numerous important factors, including a rise in consumer demand for products like hair gels, hair wax, and clays, among others, are propelling the market for hair texturizers in North America. The market for hair texturizer product formulations in North America is being impacted by ongoing developments in ingredients and technology, including hair care products that address hair loss, enhanced product formulations, and an increase in demand for hair style and colorant products. This broad range of products, such as hair spray, serum, etc., are predicted to expand the North American hair texturizer product formulations market due to the popularity of hair style and personal care among consumers.

 Country Analysis

  • Germany

Germany’s Hair Texturizer Products market size was valued at USD 105.87 billion in 2022 and is expected to reach USD 323.85 billion by 2030, at a CAGR of 4.5% from 2023 to 2030. Germany imports a lot of raw materials for cosmetics, including those for hair products. According to industry analysts, the market for hair texturizer products in Germany is getting more and more popular with ingredients including vegetable oils, botanical extracts, and essential oils. Considering the increased demand for luxury hair texturizing products.

  • China

China’s Hair Texturizer Products market size was valued at USD 112.93 billion in 2022 and is expected to reach USD 396.54 billion by 2030, at a CAGR of 4.7% from 2023 to 2030. China is still the biggest market for hair texturizer products in Asia-Pacific. Numerous factors, such as shifting lifestyles, rising disposable income, product innovation, and marketing activities, are driving the market for Hair Texturizer Products in the region.

  • India

India's Hair Texturizer Products market size was valued at USD 134.10 billion in 2022 and is expected to reach USD 539.26 billion by 2030, at a CAGR of 4.9% from 2023 to 2030. It is projected that changing consumer dynamics and growing product awareness would considerably influence the industry. The huge millennial population, urban migration, and rising employment of women in the area are all contributing to these trends.
Covid-19 Impact
Covid-19 had a major impact on almost all industries, such as electronics, semiconductors, manufacturing, automobile, etc. However, several companies operating in the technology sector have seen increased revenue due to significant changes in consumer preferences toward technological services. In addition, the pandemic has led to significant growth in technology across developing and developed countries.

Furthermore, the growth of this market is mainly driven by increase in the number of customers who are beauty-conscious.

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