Global Extended Reality Market Report 2023: Increasing Adoption of Gesture Based Computing Bolsters Growth


Dublin, May 05, 2023 (GLOBE NEWSWIRE) -- The "Global Extended Reality Market by Offering (Hardware, Software/Solution), Technology (AR Technology, MR Technology, VR Technology), Device Type, End User - Cumulative Impact of High Inflation - Forecast 2023-2030" report has been added to's offering.

The Global Extended Reality Market size was estimated at USD 19.82 billion in 2021, USD 25.26 billion in 2022, and is projected to grow at a CAGR of 27.62% to reach USD 85.66 billion by 2027.

Market Dynamics


  • Growing Trend of Miniaturisation in Smart Devices
  • Increasing Adoption of Gesture Based Computing
  • Penetration of Hmds in the Gaming and Entertainment Industry


  • Complexity in the Implementation Process in Terms of Technology
  • Health Issues Due to the Excessive Usage of Extended Reality


  • Major Technology Development Supporting Extended Reality Use Cases
  • Continuous Developments in 5G Technology
  • Adoption of Extended Reality in Healthcare and Tourism Sector


  • Vulnerability for Cyber Attacks Along With the High Cost of Implementation

Market Statistics:

The report provides market sizing and forecast across 7 major currencies - USD, EUR, JPY, GBP, AUD, CAD, and CHF. It helps organization leaders make better decisions when currency exchange data is readily available. In this report, the years 2018 and 2020 are considered as historical years, 2021 as the base year, 2022 as the estimated year, and years from 2023 to 2027 are considered as the forecast period.

Market Segmentation & Coverage:

  • Based on Technology, the market was studied across AR Technology, MR Technology, and VR Technology.
  • Based on Offering, the market was studied across Hardware and Software/Solution.
  • Based on Device Type, the market was studied across AR Devices, MR Devices, and VR Devices.
  • Based on End User, the market was studied across Aerospace & Defense, Automotive, Commercial, Consumer, Geospatial Analysis, Healthcare, Real Estate, and Real Estate. The Commercial is further studied across Advertising, Education & Training, Retail & Ecommerce, and Travel & Tourism. The Consumer is further studied across Entertainment & Sports and Gaming. The Healthcare is further studied across Fitness Management, Medical Training & Education, Patient Care Management, Pharmacy Management, and Surgery.
  • Based on Region, the market was studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

Competitive Strategic Window:

The Competitive Strategic Window analyses the competitive landscape in terms of markets, applications, and geographies to help the vendor define an alignment or fit between their capabilities and opportunities for future growth prospects. It describes the optimal or favorable fit for the vendors to adopt successive merger and acquisition strategies, geography expansion, research & development, and new product introduction strategies to execute further business expansion and growth during a forecast period.

FPNV Positioning Matrix:

The FPNV Positioning Matrix evaluates and categorizes the vendors in the Extended Reality Market based on Business Strategy (Business Growth, Industry Coverage, Financial Viability, and Channel Support) and Product Satisfaction (Value for Money, Ease of Use, Product Features, and Customer Support) that aids businesses in better decision making and understanding the competitive landscape.

Market Share Analysis:

The Market Share Analysis offers the analysis of vendors considering their contribution to the overall market. It provides the idea of its revenue generation into the overall market compared to other vendors in the space. It provides insights into how vendors are performing in terms of revenue generation and customer base compared to others. Knowing market share offers an idea of the size and competitiveness of the vendors for the base year. It reveals the market characteristics in terms of accumulation, fragmentation, dominance, and amalgamation traits.

Competitive Scenario:

The Competitive Scenario provides an outlook analysis of the various business growth strategies adopted by the vendors. The news covered in this section deliver valuable thoughts at the different stage while keeping up-to-date with the business and engage stakeholders in the economic debate. The competitive scenario represents press releases or news of the companies categorized into Merger & Acquisition, Agreement, Collaboration, & Partnership, New Product Launch & Enhancement, Investment & Funding, and Award, Recognition, & Expansion. All the news collected help vendor to understand the gaps in the marketplace and competitor's strength and weakness thereby, providing insights to enhance product and service.

The report answers questions such as:

1. What is the market size and forecast of the Global Extended Reality Market?
2. What are the inhibiting factors and impact of COVID-19 shaping the Global Extended Reality Market during the forecast period?
3. Which are the products/segments/applications/areas to invest in over the forecast period in the Global Extended Reality Market?
4. What is the competitive strategic window for opportunities in the Global Extended Reality Market?
5. What are the technology trends and regulatory frameworks in the Global Extended Reality Market?
6. What is the market share of the leading vendors in the Global Extended Reality Market?
7. What modes and strategic moves are considered suitable for entering the Global Extended Reality Market?

Key Attributes:

Report AttributeDetails
No. of Pages230
Forecast Period2021 - 2027
Estimated Market Value (USD) in 2021$19.82 Billion
Forecasted Market Value (USD) by 2027$85.66 Billion
Compound Annual Growth Rate27.6%
Regions CoveredGlobal

Key Topics Covered:

1. Preface

2. Research Methodology

3. Executive Summary

4. Market Overview

5. Market Insights

6. Extended Reality Market, by Technology

7. Extended Reality Market, by Offering

8. Extended Reality Market, by Device Type

9. Extended Reality Market, by End User

10. Americas Extended Reality Market

11. Asia-Pacific Extended Reality Market

12. Europe, Middle East & Africa Extended Reality Market

13. Competitive Landscape

14. Company Usability Profiles

Companies Mentioned

  • Accenture PLC
  • Augray Ltd.
  • HTC Corporation
  • Intel Corporation
  • International Business Machines Corporation
  • Magic Leap, Inc.
  • Microsoft Corporation
  • Northern Digital Inc.
  • Panasonic Corporation
  • Qualcomm Technologies Inc.
  • SoftServe Inc.
  • Softweb Solutions Inc.
  • SphereGen Technologies
  • VertexPlus Softwares Pvt. Ltd.
  • Visteon Corporation

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Global Extended Reality Market

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