Global Digital Terrestrial Television (DTT) Market - Broadcasters Bet on DTT for Transmission Efficiency


Dublin, Aug. 14, 2023 (GLOBE NEWSWIRE) -- The "Digital Terrestrial Television (DTT): Global Strategic Business Report" report has been added to ResearchAndMarkets.com's offering.

The global market for Digital Terrestrial Television (DTT) estimated at US$2.5 Billion in the year 2022, is projected to reach a revised size of US$4.4 Billion by 2030, growing at a CAGR of 7.1% over the analysis period 2022-2030.

The Digital Terrestrial Television (DTT) market in the U.S. is estimated at US$693.1 Million in the year 2022. China, the world's second largest economy, is forecast to reach a projected market size of US$997.2 Million by the year 2030 trailing a CAGR of 11.2% over the analysis period 2022 to 2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at 4% and 5.7% respectively over the 2022-2030 period. Within Europe, Germany is forecast to grow at approximately 5% CAGR.

The Digital Terrestrial Television (DTT) market is experiencing significant growth and opportunity due to its unmatched superiority over analog TV. Consumers are drawn to the myriad benefits offered by DTT, enhancing its image among the public. Broadcasters are increasingly adopting DTT for its transmission efficiency, evolving it into a strategic component for their operations and improving the flexibility and efficiency of broadcast infrastructure.

Moreover, DTT has proven to be a valuable tool for the implementation of governmental programs. Effective transmission standards play a crucial role in driving the growth of DTT, with a comparison of various standards such as DVB-T, ISDB-T, ATSC, and DTMB revealing DVB-T as the most established one. However, DVB-T2 is set to make substantial gains in the market due to its promising features.

DTT's best-in-class modulation capabilities and support for advanced compression technologies contribute to its popularity. The increasing penetration of connected TVs is driving demand for pay-DTT services, while the rising demand for high-definition (HD) and ultra-high-definition (UHD) content is fueling volume growth.

In the market for DTT receivers, integrated tuners are providing stiff competition to standalone devices. The DTT market is benefiting from favorable demographic and socio-economic trends, including rapid growth in urban households, a burgeoning middle-class population, and rising living standards. All these factors combined make the future of the Digital Terrestrial Television market appear promising and lucrative.

Key Report Coverage:

  • Special coverage on Russia-Ukraine war; global inflation; easing of zero-Covid policy in China and its `bumpy` reopening; supply chain disruptions, global trade tensions; and risk of recession.
  • Global competitiveness and key competitor percentage market shares
  • Market presence across multiple geographies - Strong/Active/Niche/Trivial
  • Online interactive peer-to-peer collaborative bespoke updates
  • Access to digital archives and Research Platform
  • Complimentary updates for one year

The report profiles over 50 key players in the industry, including:

  • Arelis Group
  • ARRIS International plc
  • GS Group
  • Koninklijke Philips N.V.
  • Sichuan Changhong Network Technologies Co., Ltd.
  • STRONG Ges.m.b.H.
  • Technicolor SA
  • TechniSat Digital GmbH
  • TELE System Digital Srl
  • Televes


Key Attributes:

Report AttributeDetails
No. of Pages203
Forecast Period2020 - 2027
Estimated Market Value (USD) in 2020$2.4 Billion
Forecasted Market Value (USD) by 2027$3.6 Billion
Compound Annual Growth Rate6.0%
Regions CoveredGlobal



Key Topics Covered:

I. METHODOLOGY

II. EXECUTIVE SUMMARY

1. MARKET OVERVIEW

  • Influencer Market Insights
  • World Market Trajectories
  • Digital Terrestrial TV: An Introductory Prelude
  • Recent Market Activity
  • Governmental Thrust towards Analog Switch Off Drives DTT Deployment
  • Analog Switch-Off in Select Countries
  • TV Digitization Endeavors Trigger Parallel Expansion in DTT Domain
  • Evolution of DTT into a Core Transmission Platform Strengthens Market Prospects
  • Participants in the DTT Ecosystem: An Overview
  • Uptrend in DTT Domain Enhances Market Demand for DTT Receivers
  • Digital Terrestrial Television (DTT) - Global Key Competitors Percentage Market Share in 2022 (E)
  • Impact of Covid-19 and a Looming Global Recession
  • Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2022 (E)

2. FOCUS ON SELECT PLAYERS

  • Arelis Group (France)
  • ARRIS International plc (USA)
  • GS Group (Russia)
  • Koninklijke Philips N.V. (The Netherlands)
  • Sagemcom (France)
  • Sichuan Changhong Network Technologies Co., Ltd. (China)
  • STRONG Ges.m.b.H. (Switzerland)
  • Technicolor SA (France)
  • TechniSat Digital GmbH (Germany)
  • TELE System Digital Srl (Italy)
  • Televes (Spain)

3. MARKET TRENDS & DRIVERS

  • Unmatched Superiority Over Analog TV Generates Substantial Opportunities
  • Myriad Benefits Offered Enhance Image Among Consumers
  • Broadcasters Bet on DTT for Transmission Efficiency
  • DTT Evolves into a Strategic Component for Broadcasters
  • DTT Enhances Flexibility & Efficiency of Broadcast Infrastructure
  • DTT: A Handy Tool for Implementation of Governmental Programs
  • Effective Transmission Standards Drive DTT Growth
  • Comparison of DVB-T, ISDB-T, ATSC and DTMB Standards
  • Worldwide Coverage of Various DTT Standards: A Snapshot
  • DVB-T: The Most Established DTT Standard
  • DVB-T2 Set to Make Massive Gains
  • Best-in-Class Modulation Made Possible by DTT
  • Support for Advanced Compression Technologies Augurs Well
  • Growing Penetration of Connected TV Drives Demand for Pay-DTT Services
  • Soaring Demand for HD and UHD Content Underpins Volume Growth
  • Integrated Tuners Give Stiff Competition to Standalone DTT Receivers
  • Favorable Demographic & Socio-Economic Trends Augur Well
  • Rapid Growth in Urban Households
  • Burgeoning Middle Class Population
  • Rising Living Standards

4. GLOBAL MARKET PERSPECTIVE

  • Table 1: World Recent Past, Current & Future Analysis for Digital Terrestrial Television (DTT) by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2022 through 2030 and % CAGR
  • Table 2: World Historic Review for Digital Terrestrial Television (DTT) by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2021 and % CAGR
  • Table 3: World 16-Year Perspective for Digital Terrestrial Television (DTT) by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets for Years 2014, 2023 & 2030
  • Table 4: World Digital Terrestrial Television (DTT) Market Analysis of Annual Sales in US$ Million for Years 2014 through 2030

III. MARKET ANALYSIS

IV. COMPETITION


For more information about this report visit https://www.researchandmarkets.com/r/r1d769

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Attachment

 
Global Market for Digital Terrestrial Television (DTT)

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