Global Private Tutoring Market Soars to $177.2 Billion by 2028, Fueled by Rapid Urbanization and the Surge in Online Learning

Dublin, Nov. 06, 2023 (GLOBE NEWSWIRE) -- The "Private Tutoring Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028" report has been added to's offering.

The global private tutoring market achieved a substantial size of US$ 106.0 Billion in 2022. Anticipating the future, [Publisher] expects the market to exhibit robust expansion, reaching US$ 177.2 Billion by 2028, with an impressive growth rate (CAGR) of 8.87% during the period from 2023 to 2028.

Private Tutoring: Elevating Academic Performance

Private tutoring, also known as supplemental education, encompasses organized instructional activities conducted outside of mainstream educational institutions. It offers one-on-one instruction separate from the traditional education system, with the primary objective of enhancing students' academic performance.

Private tutoring caters to students of all age groups, aiding in the improvement of reading, writing, mathematical skills, and language acquisition. This personalized approach enables learners to cope with academics with minimal distractions, enhanced intrinsic motivation, and improved school performance.

Key Market Trends:

  • Rapid Urbanization and Microlearning: Rapid urbanization, coupled with the emergence of microlearning, is a significant driver of market growth. There is a growing preference for personalized and adaptive microlearning due to its delivery of concise, relevant content that addresses knowledge gaps in students. Microlearning presents academic content through engaging and interactive quizzes and games in short-term tutoring programs.
  • Online Private Tutoring: The widespread adoption of online private tutoring globally is boosting market growth. The increasing use of smartphones, tablets, and the development of digitized education services have prompted vendors to create cost-effective online tutoring programs. This trend is further facilitated by the growing digitization of the education sector, particularly in developing economies.
  • Integration of AI, VR, and Gamification: The integration of artificial intelligence (AI), virtual reality (VR), and gamification systems has made course content delivery more convenient, creating a positive outlook for the market.
  • Rising Consumer Spending and Academic Competition: Increasing consumer spending capacity, along with rising academic competition among students, is expected to drive the market in the coming years.

Key Market Segmentation:

The market is segmented based on learning method, course type, application, and end user as follows:

Breakup by Learning Method:

  • Online
  • Blended
  • Others

Breakup by Course Type:

  • Curriculum-Based Learning
  • Test Preparation
  • Others

Breakup by Application:

  • Academic Training
  • Sports Training
  • Art Training
  • Others

Breakup by End User:

  • Pre-School Children
  • Primary School Students
  • Middle School Students
  • High School Students
  • College Students
  • Others

Breakup by Region:

North America:

  • United States
  • Canada

Asia Pacific:

  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Indonesia
  • Others


  • Germany
  • France
  • United Kingdom
  • Italy
  • Spain
  • Russia
  • Others

Latin America:

  • Brazil
  • Mexico
  • Others

Middle East and Africa

Competitive Landscape:

The competitive landscape of the industry includes key players such as Ambow Education Holding Ltd., American Tutor Inc., Chegg Inc., Club Z! Inc., Daekyo Co. Ltd.,, EF Education First, iTutorGroup Inc., Kaplan Inc., New Oriental Education & Technology Group Inc., and Tal Education Group.

Key Questions Answered in This Report:

  1. How has the global private tutoring market performed so far and how will it perform in the coming years?
  2. What has been the impact of COVID-19 on the global private tutoring market?
  3. What are the key regional markets?
  4. What is the breakup of the market based on the learning method?
  5. What is the breakup of the market based on the course type?
  6. What is the breakup of the market based on the application?
  7. What is the breakup of the market based on the end user?
  8. What are the various stages in the value chain of the industry?
  9. What are the key driving factors and challenges in the industry?
  10. What is the structure of the global private tutoring market and who are the key players?
  11. What is the degree of competition in the industry?

Key Attributes:

Report AttributeDetails
No. of Pages142
Forecast Period2022 - 2028
Estimated Market Value (USD) in 2022$106 Billion
Forecasted Market Value (USD) by 2028$177.2 Billion
Compound Annual Growth Rate8.9%
Regions CoveredGlobal

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Global Private Tutoring Market

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