Endexx Ushers in a New Era: Strategic Refresh With Executive and Board Enhancements

CAVE CREEK, AZ, Jan. 17, 2024 (GLOBE NEWSWIRE) -- via NewMediaWire – Endexx Corporation (OTCQB: EDXC), a vanguard in plant-based wellness and nutritional products elegantly turn a new leaf in their strategic narrative. The company is excited to announce a significant recalibration of its leadership dynamics and board composition, a move that seamlessly aligns with
Endexx's ethos of growth and innovation in the marketplace.

A Fresh Chapter in Board Dynamics
In a masterstroke of strategic planning, Endexx heralds a new era with an invigorated board. The recent induction of Claude Zdanow, courtesy of Hyla – a division of Endexx, as their second board member, marks a complete and diverse board of five members. This move not only infuses fresh perspectives but also cements Endexx's commitment to visionary leadership.

Claude Zdanow: A Symphony of Expertise in Investor Communications Leadership
With open arms, Endexx welcomes Claude Zdanow to the board, entrusting him with the pivotal role of Investor Communications Lead. Zdanow, a maestro with a rich
symphony of experience spanning two decades in business, marketing, corporate finance, and entertainment, brings a repertoire of skills essential for sculpting
companies from their nascent stages to global recognition. His joining is a harmonious blend of experience and innovation, resonating with Endexx's future aspirations.

Orchestrating a New Strategic Direction
Todd Davis, CEO of Endexx, at this defining juncture, acknowledges the need for a leadership crescendo. "Claude Zdanow's appointment is the cornerstone of our
strategic symphony, steering us towards uncharted yet promising territories," Davis remarked. "His diverse and rich experience orchestrates perfectly with our ambition for
substantial growth and market diversification."

Encore of Recent Milestones
Endexx's recent strategic maneuvers, including the HYLA division’s significant distribution agreement across eight Middle Eastern countries, notable sales
crescendos, and the masterstroke entry into the European market through TPD registration underscores its commitment to an ever-expanding global presence.

About Claude Zdanow
Claude Zdanow's career is a medley of leadership roles in marketing, advertising, and the music entertainment sectors. His forte in elevating businesses and orchestrating
transactions exceeding $100 million has established him as a maestro in his field. As CEO of Integrum Worldwide, Zdanow continues to be a luminary speaker, mentor, and
industry virtuoso.

Discover the Essence of Endexx Corporation
At Endexx Corporation, innovation, and natural wellness converge to create a portfolio of all-natural, plant-derived wellness products. Our commitment to excellence and
innovation scripts our growth story in the market. Immerse yourself in our world at

www.endexx.com & www.cbdunlimited.com

About Endexx Corporation
Endexx Corporation develops and distributes all-natural, plant-derived wellness products and topical skincare products. Its products vary from balms, creams, lotions, butter, masks, scrubs, and oils, all with the shared purpose of healthy skin and grooming wellness. The science behind these products involves a decade of clinical research in the field and lab work to provide a functional formulation with ingredients for optimal absorption and support of skin health. www.endexx.com

About HYLA
Hyla currently markets its proprietary non-nicotine, guarana, and L-Dopa-based vape products in a wide variety of flavors. The Hyla device is the first non-nicotine vape product to be produced in this manner in the United States and provides an unprecedented 4,500 puffs per device. Hyla is currently being distributed in 10 countries and has signed distribution agreements with an additional nine countries. www.tryhyla.com

Safe Harbor Statement Under the Private Securities Litigation Reform Act of 1995
This presentation may contain “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995, such as statements relating to financial results and plans for future development activities. Forward-looking statements include all statements that are not statements of historical fact regarding intent, belief, or current expectations of the Company, its directors, or its officers. Investors are cautioned that any such forward-looking statements are not guarantees of future performance and involve risks and uncertainties, many of which are beyond the Company’s ability to control. Actual results may differ materially from those projected in the forward-looking statements. Among the factors that could cause actual results to differ materially from those indicated in the forward-looking statements are risks and uncertainties associated with the Company’s business and finances in general, including the ability to continue and manage its growth, competition, global economic conditions, and other factors discussed in detail in the Company’s periodic filings with the Securities and Exchange Commission. The Company undertakes no obligation to update any forward-looking statements.No Offer or Solicitation. This communication shall not constitute an offer to sell or the solicitation of an offer to buy any securities, nor shall there be any sale of securities in any jurisdiction in which such offer, solicitation, or sale would be unlawful before registration or qualification under the securities laws of any such jurisdiction. No offering of securities shall be made except using a prospectus meeting the requirements of Section 10 of the Securities Act of 1933, as amended, and, where applicable, the requirements under the securities laws of any other applicable jurisdiction.

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Endexx Corporation