Prescriptive Analytics Market Poised for Remarkable Growth, Expected to Reach USD 37.05 Billion by 2030

Dublin, Feb. 02, 2024 (GLOBE NEWSWIRE) -- The "Global Prescriptive Analytics Market by Component (Services, Software), Business Function (Finance, HR, Marketing), Data Type, Deployment Mode, Organization Size, Application, Vertical - Forecast 2024-2030" report has been added to's offering.

New comprehensive research on the Prescriptive Analytics Market reveals significant growth as businesses increasingly seek to make actionable, data-driven decisions. The market, estimated at USD 9.16 billion in 2023, is projected to reach a robust USD 37.05 billion by 2030, growing at a compound annual growth rate (CAGR) of 22.08%. This rapid expansion highlights the critical role of prescriptive analytics in enhancing business operations across various verticals.

Focusing on the components, business functions, and vertical sectors, the research segments the market by services, software, financial, HR, marketing operations, and more, offering an in-depth look at each category. Demand is accelerating due to the comprehensive capabilities prescriptive analytics provides—ranging from asset management to supply chain optimization and beyond.

An extensive Market Share Analysis is also incorporated, unveiling the competitive landscape and assisting vendors in understanding their standing. It comprises an evaluation of company profiles, strategies, product offerings, and overall market influence.

Some noteworthy players in this domain include tech giants and specialized analytics firms, each bringing unique approaches and advanced solutions to the table.

The report underscores the importance of Market Segmentation & Coverage, with detailed insights into semi-structured, structured, and unstructured data types. Furthermore, it examines various deployment modes such as cloud and on-premises setups, catered to both large enterprises and small & medium-sized businesses.

Advancements in the market are not confined by geography—the research covers a global spectrum with detailed regional analysis, including burgeoning markets in the Asia-Pacific, as well as established markets in the Americas and Europe, Middle East & Africa (EMEA).

Enriching Data-Driven Business Outcomes with Prescriptive Analytics

  • Unveils future trends and growth opportunities within prescriptive analytics.
  • Offers competitive intelligence on the market's key players and their market share.
  • Provides actionable insights into diverse business functions and data types.
  • Analyses the market from various lenses—components, deployment modes, organization size, and verticals.

The examination provided in this sweeping analysis equips decision-makers with necessary insights needed to harness the full potential of prescriptive analytics. The intelligent recommendations and strategic forecasts outlined in the report are essential for any entity aiming to excel in this dynamic and future-driven market landscape.

Key Attributes:

Report AttributeDetails
No. of Pages194
Forecast Period2024 - 2030
Estimated Market Value (USD) in 2024$11.14 Billion
Forecasted Market Value (USD) by 2030$37.05 Billion
Compound Annual Growth Rate22.0%
Regions CoveredGlobal

Market Segmentation & Coverage

This research report categorizes the Prescriptive Analytics Market to forecast the revenues and analyze trends in each of the following sub-markets:


  • Services
    • Managed Services
    • Professional Services
  • Software

Business Function

  • Finance
  • HR
  • Marketing
  • Operations
  • Sales

Data Type

  • Semi-Structured
  • Structured
  • Unstructured

Deployment Mode

  • Cloud
  • On-Premises

Organization Size

  • Large Enterprises
  • Small & Medium-Sized Enterprises


  • Asset Management
  • Customer Relationship Management
  • Network Management
  • Operation Management
  • Revenue Management
  • Risk Management
  • Supply Chain Management
  • Workforce Management


  • Academics
  • Agriculture
  • BFSI
  • Energy & Utilities
  • Government & Defense
  • Healthcare & Life Sciences
  • Manufacturing
  • Media & Entertainment
  • Research
  • Retail & eCommerce
  • Telecom & IT
  • Transportation & Logistics
  • Travel & Hospitality

Companies Profiled

  • Altair Engineering Inc.
  • AT&T Corporation
  • Ayata
  • Fair Isaac Corporation
  • Happiest Minds Technologies Limited
  • International Business Machines Corporation
  • Koch Industries, Inc.
  • Microsoft Corporation
  • Okta, Inc.
  • River Logic Inc.
  • Salesforce, Inc.
  • SAP SE
  • SAS Institute Inc.
  • ServiceNow, Inc.
  • TIBCO Software Inc.

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Global Prescriptive Analytics Market

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