Argentina Sees Surge in Buy Now Pay Later Services with Market Set to Exceed US$3 Billion by 2024 - Forecasts to 2029

Dublin, April 12, 2024 (GLOBE NEWSWIRE) -- The "Argentina Buy Now Pay Later Business and Investment Opportunities Databook - 75+ KPIs on BNPL Market Size, End-Use Sectors, Market Share, Product Analysis, Business Model, Demographics - Q1 2024 Update" report has been added to's offering.

The Buy Now Pay Later (BNPL) industry in Argentina is undergoing a notable expansion with projections signaling a robust growth trajectory. The market is expected to flourish by 41.4% annually, leading to an outstanding figure of US$3.01 billion in 2024. This uptrend is attributed to increasing e-commerce activities within the country and the consumers’ growing preference for flexible payment options.

As Buy Now Pay Later services continue to penetrate the Argentine market, there is an anticipated Compound Annual Growth Rate (CAGR) of 27.8% from 2024 to 2029. The Gross Merchandise Value is forecasted to catapult from US$2.13 billion in 2023 to a staggering US$10.26 billion by 2029. These statistics are from a comprehensive analysis focused on understanding the scale and development of the BNPL sector.

Expanding Economic Impact

The advancement of BNPL in Argentina is reinforcing its position as a key player in the economic landscape, particularly in the retail sector. Over the past year, BNPL has contributed significantly to market growth through increased e-commerce adoption, coupled with customers' preference for convenient payment alternatives.

Market Dynamics

This surge is underscored by an in-depth, data-centric analysis encompassing various facets of the industry, including revenue channels, operational key performance indicators (KPIs), and consumer demographics. The market dynamics reveal a segment-wise increase, notably within retail, home improvement, travel, and various other industries.

Understanding Consumer Behavior

The report expounds on trends that underscore a shift in consumer behavior indicative of a growing inclination towards BNPL solutions. It disaggregates data across different demographics, providing insights into consumer attitudes that drive market performance – including age, income, and gender segments.

Strategic Market Opportunities

The data analyzed presents strategic opportunities for businesses operating in the space or looking to enter the market. With comprehensive market data, companies can tailor their approaches to harness the full potential of the burgeoning BNPL scene.


Argentina’s BNPL industry is set to play a crucial role in shaping consumer spending behaviors and retail finance. Its significant growth prospects present lucrative opportunities for stakeholders within the fintech and payments ecosystem, as well as retailers seeking innovative ways to enhance customer engagement and satisfaction. The robust growth story of BNPL in Argentina is testament to the evolving nature of consumer finance and the potential for new and existing players to contribute to an ever-growing market.

Key Attributes:

Report AttributeDetails
No. of Pages88
Forecast Period2024 - 2029
Estimated Market Value (USD) in 2024$3 Billion
Forecasted Market Value (USD) by 2029$10.3 Billion
Compound Annual Growth Rate27.8%
Regions CoveredArgentina

For more information about this report visit

About is the world's leading source for international market research reports and market data. We provide you with the latest data on international and regional markets, key industries, the top companies, new products and the latest trends.


Argentinian Buy Now Pay Later Market

Contact Data