Safari Tourism Market to cross $53 Bn by 2032, Says Global Market Insights Inc.

Major safari tourism market participants include Abercrombie & Kent Ltd., Safari Tou, Backroads, Wilderness, Butterfield & Robinson, TUI Group, Enchanting Travels, Travcoa, Gamewatchers Safaris, Thomas Cooke Group, Great Plains, Singita, Micato Safari, Scott Dunn and Rothchild Safaris.

Selbyville, Delaware, April 22, 2024 (GLOBE NEWSWIRE) --

The safari tourism market valuation is predicted to reach USD 53 billion by 2032, as reported in a research study by Global Market Insights Inc.

The industry growth is driven by the increasing desire for adventure and exploration among tourists, coupled with the growing preference for sustainable and eco-friendly travel options. Lately, many travelers are drawn towards witnessing wildlife in their natural habitats with strong emphasis on conservation efforts. Advancements in transportation infrastructure and accessibility to remote regions have also made safari destinations more reachable, attracting a broader spectrum of tourists seeking unforgettable encounters with nature.

Travelers are further increasingly seeking meaningful experiences that allow them to connect with local communities and traditions while immersing in the natural beauty of safari landscapes. It has been estimated that approximately 4.5 million tourists visit Africa annually, with safari ranking high on the priority list for many of them. The proliferation of digital platforms and social media has facilitated the captivation of safari experiences, sparking interest and curiosity among potential travelers worldwide. The escalating number of safari destinations is also prompting investments in infrastructure and hospitality services to accommodate the growing influx of visitors and sustainably manage the impact on local ecosystems.

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Safari tourism market value from the group tour segment is slated to record high demand between 2023 and 2032, due to several benefits, including cost savings, enhanced safety, and the opportunity for shared experiences. In safari destinations, where navigating vast wilderness areas and encountering wildlife can be both thrilling and challenging, the presence of knowledgeable guides and experienced fellow travelers provides a sense of security and camaraderie. Group tours also include curated itineraries with exclusive access to wildlife viewing areas and cultural attractions for enhancing the overall travel experience.

With respect to booking channel, the travel agencies segment in the safari tourism market is poised to grow at a substantial rate during 2023- 2032, led by comprehensive services and expertise tailored to the unique needs of travelers seeking safari experiences. Travel agencies specialize in curating customized safari packages that cater to diverse preferences and budgets for providing convenience and peace of mind for travelers embarking on wildlife adventures. Through partnerships with local operators and lodges, travel agencies also facilitate seamless logistics for ensuring smooth transportation, accommodation, and guided excursions in safari destinations.

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North America safari tourism market size will register a strong CAGR through 2032, attributed to diverse range of ecosystems, from rugged landscapes of Yellowstone National Park to the lush rainforests of Costa Rica, offering a rich tapestry of wildlife experiences. The presence of iconic species, such as grizzly bears, bald eagles, and bison captivates visitors from around the world are also drawing the regional consumers to embark on safari adventures in pursuit of unforgettable encounters with nature.

Some of the renowned safari tourism market companies are Abercrombie & Kent Ltd., Safari Tou, Backroads, Wilderness, Butterfield & Robinson, TUI Group, Enchanting Travels, Travcoa, Gamewatchers Safaris, Thomas Cooke Group, Great Plains, Singita, Micato Safari, Scott Dunn and Rothchild Safaris. These firms are focusing on several growth-based strategies to widen their customer base. For instance, in August 2023, Natural Habitat Adventures, alongside World Wildlife Fund (WWF), introduced a pioneering off-the-grid solar-powered electric safari vehicle in Botswana. The innovative 4x4 vehicle, running entirely on renewable solar energy offers enhanced game drive experience, making it more immersive and sustainable.

Partial chapters of report table of contents (TOC):

Chapter 1   Methodology & Scope
1.1    Market scope & definition
1.2    Base estimates & calculations
1.3    Forecast calculation
1.4    Data Sources
1.4.1    Primary
1.4.2    Secondary   Paid sources   Public sources

Chapter 2   Executive Summary
2.1    Safari tourism market 360synopsis, 2018 - 2032
2.2    Business trends
2.2.1    Total Addressable Market (TAM), 2023-2032
2.3    Regional trends
2.4    Type trends
2.5    Tour trends
2.6    Seasonal variation trends
2.7    Booking channel trends

Chapter 3   Safari Tourism Market Insights
3.1    Impact on COVID-19
3.2    Russia-Ukraine war impact
3.3    Industry ecosystem analysis
3.4    Vendor matrix
3.5    Profit margin analysis
3.6    Technology & innovation landscape
3.7    Patent analysis
3.8    Key news and initiatives
3.8.1    Partnership/collaboration
3.8.2    Merger/Acquisition
3.8.3    Investment
3.8.4    Product launch and innovation
3.9    Regulatory landscape
3.10    Buying Criteria
3.11    Impact forces
3.11.1    Growth drivers    Rise of adventure and nature-based tourism    Increasing disposable income    Growing focus on conservation and sustainability    Growing demand for authentic and unique experiences
3.11.2    Industry pitfalls & challenges    Environmental impact and overcrowding    Seasonality and climate change effects
3.12    Growth potential analysis
3.13    Porter’s analysis
3.14    PESTEL analysis

Chapter 4   Competitive Landscape, 2022
4.1    Introduction
4.2    Company market share, 2022
4.3    Competitive analysis of major market players, 2022
4.3.1    &Beyond
4.3.2    Abercrombie & Kent Ltd
4.3.3    Backroads
4.3.4    Scott Dunn
4.3.5    Singita
4.3.6    Micato Safaris
4.3.7    Butterfield & Robinson
4.4    Competitive positioning matrix, 2022
4.5    Strategic outlook matrix, 2022

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About Global Market Insights Inc.

Global Market Insights Inc., headquartered in Delaware, U.S., is a global market research and consulting service provider, offering syndicated and custom research reports along with growth consulting services. Our business intelligence and industry research reports offer clients with penetrative insights and actionable market data specially designed and presented to aid strategic decision making. These exhaustive reports are designed via a proprietary research methodology and are available for key industries such as chemicals, advanced materials, technology, renewable energy, and biotechnology.


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