Denmark E-Commerce Databook 2024: A $142.5+ Billion Market by 2028 - 100+ KPIs on Verticals, Market Share by Key Players, Sales Channel Analysis, Payment Instrument, Consumer Demographics

Dublin, May 24, 2024 (GLOBE NEWSWIRE) -- The "Denmark Ecommerce Market Opportunities Databook - 100+ KPIs on Ecommerce Verticals (Shopping, Travel, Food Service, Media & Entertainment, Technology), Market Share by Key Players, Sales Channel Analysis, Payment Instrument, Consumer Demographics - Q1 2024 Update" report has been added to's offering.

Denmark's E-commerce market demonstrates resilient growth with expectations to expand by 6.39% annually, achieving a remarkable Gross Merchandise Value (GMV) of US$115.4 billion in 2024. The forward-looking perspective indicates a steady rise in the sector, with a Compound Annual Growth Rate (CAGR) of 5.45% for the years 2024-2028. Projections suggest that the E-commerce GMV in Denmark will proliferate from the current US$108.4 billion in 2023 to an estimated US$142.6 billion by the end of 2028.

Comprehensive Market Insights

This robust growth trajectory is documented in a comprehensive report encompassing a detailed analysis of over 100 key performance indicators (KPIs) within the Danish E-commerce market. The report covers a broad scope of B2C verticals, including, but not limited to, Retail Shopping, Travel & Hospitality, Online Food Service, Media and Entertainment, Healthcare and Wellness, as well as Technology Products and Services.

Significant market share insights by key players across these critical sectors are also highlighted, providing a holistic view of the competitive landscape. Sales channels such as Platform to Consumer, Direct to Consumer, and Consumer to Consumer are meticulously analyzed, alongside detailed spending patterns by payment instruments and insightful snapshots of consumer behavior.

Emerging Trends and Opportunities

The report delves into emerging market trends, including the growing relevance of live streaming engagement models and cross-border e-commerce purchases. Additionally, it breaks down the E-commerce spend share by operating systems, devices (mobile vs desktop), and geographic location categorizing cities into tier-based segments.

In tandem with the quantitative data, the latest report offers a qualitative analysis and commentary on evolving trends, drivers, effective strategies, and innovative practices within the Danish E-commerce sphere.

Decoding Consumer Demographics

By distilling demographics, the report segments E-commerce consumer data, offering valuable insights on market share by age group, income level, and gender. These metrics provide essential clues to understanding the consumer base, which is crucial for crafting targeted strategies in the dynamic online market space.

Strategic Implications for Stakeholders

Stakeholders and interested parties are poised to gain an in-depth understanding of the E-commerce market dynamics, leverage opportunities across various categories, and interpret vital consumer attitudes and behavior. Enhanced comprehension of these factors promises to facilitate the development of targeted, market-specific strategies for businesses operating or planning to venture into the Danish E-commerce ecosystem.

The growth story of E-commerce in Denmark is not just promising; it's backed by data-driven insights reflective of a future shaped by consumer preferences and market innovation. As the E-commerce landscape continues to evolve, the Danish market is bracing itself for a period of strategic development and lucrative opportunities.

Companies Featured

  • Bilka
  • Elgiganten
  • Harald Nyborg
  • T Hansen Gruppen
  • Zalando
  • HelloFresh
  • Just Eat
  • McDonald's
  • Too Good To Go
  • Wolt Delivery
  • Dantaxi
  • Momondo
  • Rejseplanen
  • Taxa 4x35
  • Tripadvisor

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