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The Advertising Research Foundation Unveils Findings From Attention Measurement Validation Initiative Phase Two Report
May 16, 2024 12:20 ET | Advertising Research Foundation
ARF released findings comparing 12 attention measurement companies at ATTENTION 2024 in New York.
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Innovating to Impact: Dentsu Unveils New Global Brand Proposition Drawing Upon 120 Year Heritage
May 16, 2024 10:01 ET | dentsu
Dentsu launches it new client-facing go-to-market brand, Innovating to Impact
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2024 Outdoor Innovation Awards Announce Inaugural Awards Program Winners
May 16, 2024 08:00 ET | Outdoor Innovation Awards
LOS ANGELES, May 16, 2024 (GLOBE NEWSWIRE) -- Outdoor Innovation Awards, the industry’s most robust recognition platform for the innovators and leaders of the Outdoor and Sports Recreation Industry,...
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Interpublic Group to Present at the 52nd Annual J.P. Morgan Global Technology, Media and Communications Conference
May 15, 2024 16:30 ET | Interpublic Group of Companies, Inc. (The)
New York, NY, May 15, 2024 (GLOBE NEWSWIRE) -- Interpublic Group (NYSE: IPG) senior management will present at the 52nd Annual J.P. Morgan Global Technology, Media and Communications Conference on...
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Pixalate’s April 2024 Global Top Grossing Mobile Apps Based on Open Programmatic Ad Revenue in the Apple App Store and Google Play Store: ‘Happy Color’, ‘SnackVideo’ Among Top Grossing Apps in North America & APAC
May 15, 2024 13:01 ET | Pixalate Inc.
LONDON, May 15, 2024 (GLOBE NEWSWIRE) -- Pixalate, the global market-leading ad fraud protection, privacy, and compliance analytics platform, today released the April 2024 Global Top Grossing Mobile...
Tvbeat Adopts Blockgraph to Power Programmatic Execution for Audience-Based Linear TV Advertising
May 15, 2024 09:30 ET | Blockgraph
NEW YORK, May 15, 2024 (GLOBE NEWSWIRE) -- Blockgraph, a leading privacy-centric identity and data collaboration platform designed to fuel the future of connected TV advertising, today announced it...
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Onetag continues 2024 expansion with strategic new hires
May 08, 2024 10:32 ET | Onetag
Onetag, the global programmatic curation platform, continues to build momentum with three senior additions to the team in U.S, Italy and UK.
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MINT Accelerates US Growth with Key Appointments and New Partnerships, Welcoming Seasoned Strategist Federico Salvitti as VP of Growth
May 08, 2024 09:09 ET | MINT
NEW YORK, May 08, 2024 (GLOBE NEWSWIRE) -- Today MINT, the global enterprise software solution for advertising resource management (ARM), announced the appointment of Federico Salvitti as VP of...
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Ad Agency Motive Hires Two Former 72andSunny Creatives
May 07, 2024 09:07 ET | Motive
Francisco Puppio and Gabo Curielcha Join Motive to Lead Brand Storytelling for Partners Including Pepsi, bubly, Burger King and more
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Creators Alliance Limited has announced plans to invest $2 billion in strategic marketing to accelerate its global market expansion strategy.
May 06, 2024 15:00 ET | Creators Alliance Limited
Sydney, Australia, May 06, 2024 (GLOBE NEWSWIRE) -- On May 6th, Creators Alliance Limited (hereinafter referred to as CA) announced an ambitious plan to invest $2 billion in strategic marketing over...