New Research
Digital Marketers Identify Personalization as Critical Customer Acquisition Investment
October 24, 2023 09:01 ET | Centerfield Media Holding Company
LOS ANGELES, Oct. 24, 2023 (GLOBE NEWSWIRE) -- A new report released today, “The Value of Pre-Purchase Personalization,” finds that 78 percent of digital marketers rank personalization as one of the...
Kris Barton
Kris Barton Appointed Chief Executive Officer of Centerfield
May 01, 2023 12:01 ET | Centerfield Media Holding Company
LOS ANGELES, May 01, 2023 (GLOBE NEWSWIRE) -- Centerfield, a premier outcome-based marketing service for digital customer acquisition, today announced the appointment of Kris Barton as Chief...
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Centerfield Completes Acquisition of Leading Digital Marketing Solution for Insurance Industry, Datalot
August 02, 2021 08:30 ET | Centerfield Media Holding Company
LOS ANGELES, Aug. 02, 2021 (GLOBE NEWSWIRE) -- Centerfield, a technology enabled customer experience company, today announced the completion of a transaction to acquire Datalot, a leading digital...
Cali Tran
Centerfield Adds Industry Veterans to its Leadership Team
May 06, 2021 09:00 ET | Centerfield Media Holding Company
LOS ANGELES, May 06, 2021 (GLOBE NEWSWIRE) -- Centerfield (https://www.centerfield.com), a technology-driven marketing and customer acquisition company, today announced that it has named Cali Tran,...
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Centerfield Acquires Business.com and Savings.com, Expanding its Owned & Operated Digital Brands
February 02, 2021 09:01 ET | Centerfield Media Holding Company
LOS ANGELES, Feb. 02, 2021 (GLOBE NEWSWIRE) -- Centerfield, a technology-driven marketing and customer acquisition company, today announced the acquisitions of Business.com and Savings.com. ...
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Centerfield’s Dugout Platform Enhances Omnichannel Capabilities with AI-Powered Chat 
December 17, 2020 09:00 ET | Centerfield Media Holding Company
LOS ANGELES, Dec. 17, 2020 (GLOBE NEWSWIRE) -- Centerfield (https://www.centerfield.com), a technology-driven marketing and customer acquisition company, today announced the addition of AI-powered...
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Total Economic Impact™ Study Reveals 236 Percent Three-Year ROI for Organizations Leveraging Centerfield
November 19, 2020 09:00 ET | Centerfield Media Holding Company
LOS ANGELES, Nov. 19, 2020 (GLOBE NEWSWIRE) -- Centerfield (https://www.centerfield.com) today announced the findings of a new commissioned study conducted by Forrester Consulting that reveals...
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Centerfield Adds Speech Analytics to Customer Acquisition Platform Dugout
September 16, 2020 09:00 ET | Centerfield Media Holding Company
LOS ANGELES, Sept. 16, 2020 (GLOBE NEWSWIRE) -- Centerfield (https://www.centerfield.com/), a technology-driven marketing and customer acquisition company, today announced the integration of speech...
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Centerfield Launches Customer Intelligence Tool “Insights by Scout” to Supercharge Digital Customer Acquisition
September 19, 2019 09:00 ET | Centerfield Media Holding Company
LOS ANGELES, Sept. 19, 2019 (GLOBE NEWSWIRE) -- Centerfield (https://www.centerfield.com/), a technology-driven marketing and customer acquisition company, today announced the launch of its customer...