TikTok’s Impact on Brand Attitudes and Performance Outcomes Grows
June 13, 2024 09:48 ET
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DISQO, Inc.
New DISQO insights reveal the impact of TikTok ads on consumer attitudes and purchase behaviors.
2024 Report: LGBTQ+ Advertising Influential Over Brand Perceptions & Purchase Decisions
June 12, 2024 07:00 ET
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DISQO, Inc.
DISQO and Do the WeRQ released new insights exploring what role consumers expect brands to play during Pride Month.
DISQO Welcomes Neil Graham as Chief Revenue Officer
June 04, 2024 07:00 ET
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DISQO, Inc.
DISQO hires Neil Graham as Chief Revenue Officer to lead its sales function as the company scales its brand experience platform.
DISQO’s Cross-Media Ad Measurement Now Amplified By Inscape’s Smart TV Viewing Data
March 11, 2024 07:00 ET
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DISQO, Inc.
Brand experience platform DISQO is now connected to Inscape’s automatic content recognition (ACR) TV viewing data to strength cross-media ad measurement.
DISQO Named Among Ad Age’s Best Places to Work
January 22, 2024 09:58 ET
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DISQO, Inc.
Brand experience platform DISQO is again recognized by leading advertising industry trade publication Ad Age on their Best Places to Work list.
DISQO Elevates David Karp to Chief Customer Officer
January 11, 2024 07:00 ET
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DISQO, Inc.
David Karp will ensure client success as marketers, agencies, and publishers rapidly adopt DISQO’s brand experience platform.
New DISQO Insights: Brands Face Consumer Apprehension Headwinds in 2024
December 18, 2023 07:00 ET
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DISQO, Inc.
DISQO released a new report revealing the top consumer trends of 2024 that brands should consider in the new year.
New DISQO Insights: Customer Experience More Effective Than Influencers In Driving Social Shopping
November 15, 2023 07:00 ET
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DISQO, Inc.
CX platform DISQO released new insights about what's driving social media ecommerce with consumers.
DISQO Enables Brands to Measure the Full-Funnel Impact of TikTok Ads
November 01, 2021 10:00 ET
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DISQO
LOS ANGELES, Nov. 01, 2021 (GLOBE NEWSWIRE) -- Consumer insights platform DISQO announced today that advertisers can now use its advertising measurement product to analyze the performance of their...
Nearly Twenty Percent of Americans Did Not Recall LGBTQ+ Ads During Pride Month
October 11, 2021 09:00 ET
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DISQO
On National Coming Out Day, a new study is a Pride post-game for marketers70.55% of LGBTQ+ respondents said it was important that ads are made with the involvement of depicted communities –...