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Foresight Research: Public Relations is almost tied with TV when it comes to influencing automotive purchasers
October 21, 2020 14:47 ET | Foresight Research
ROCHESTER, Mich., Oct. 21, 2020 (GLOBE NEWSWIRE) -- When comparing the public relations budget to the marketing budget the PR budget is not “chump change”, but Foresight Research calls it a...
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Foresight Research: Expect a Spike in Consumers Switching Banking Providers Due to the Pandemic
October 21, 2020 14:35 ET | Foresight Research
ROCHESTER, Mich., Oct. 21, 2020 (GLOBE NEWSWIRE) -- Foresight Research surveyed almost 11,000 banking customers and credit union members in 44 markets to find out what is really going on in the...
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Foresight Research: Gen Z and Millennials plan to switch their financial institution in big numbers - Good news for credit unions
September 09, 2020 15:06 ET | Foresight Research
Rochester, Mich., Sept. 09, 2020 (GLOBE NEWSWIRE) -- 18 % of Gen Z and Millennials bank customers or credit union members intend to switch their primary financial institution in the next year or...
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Foresight Research: Over 6.2 Million New Vehicle Buyers Accessorize their Ride – Spending over 12 Billion Dollars
August 12, 2020 15:21 ET | Foresight Research
ROCHESTER, Mich., Aug. 12, 2020 (GLOBE NEWSWIRE) -- According to the recently published “2020 Accessory Immersion” and “Sales and Marketing of Accessories” reports, over 6.2 million new vehicles...
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Foresight Research: Over 6.2 Million New Vehicle Buyers Accessorize their Ride – Spending over 12 Billion Dollars
August 12, 2020 13:37 ET | Foresight Research
ROCHESTER, Mich., Aug. 12, 2020 (GLOBE NEWSWIRE) -- According to the recently published “2020 Accessory Immersion” and “Sales and Marketing of Accessories” reports, over 6.2 million new vehicles...
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Foresight Research:  COVID – 19 Bank and Credit Union Churn Hot Spot
August 05, 2020 13:27 ET | Foresight Research
ROCHESTER HILLS, Mich., Aug. 05, 2020 (GLOBE NEWSWIRE) -- For many years, large national and regional banks have had the unfair advantage of information that analyzed the banking customer and credit...
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Foresight Research: Public Relations is a “Best Marketing Buy”
June 24, 2020 14:53 ET | Foresight Research
ROCHESTER, Mich., June 24, 2020 (GLOBE NEWSWIRE) -- Comparing the public relations budget to the marketing budget the PR budget  is not “chump change”,  but let’s say it is a marketing best buy. ...
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Foresight Research: Automotive Public Relations Rings the Bell
June 22, 2020 13:51 ET | Foresight Research
ROCHESTER, Mich., June 22, 2020 (GLOBE NEWSWIRE) -- A new report is coming from Foresight Research that does a deep dive into the power of automotive public relations. Foresight Research is in the...
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Foresight Research:  Attracting Gen Z and Millennials to your bank or credit union
June 10, 2020 15:41 ET | Foresight Research
ROCHESTER, Mich., June 10, 2020 (GLOBE NEWSWIRE) -- 18 % of Gen Z and Millennials bank customers or credit union members intend to switch their primary financial institution in the next year or...
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COVID-19 Halted Otherwise Healthy US Auto Show Season
June 04, 2020 12:48 ET | Foresight Research
ROCHESTER, Michigan, June 04, 2020 (GLOBE NEWSWIRE) -- Foresight Research’s recently released report on attendance at US auto shows reveals that until COVID-19 forced an abrupt end to the season in...