PubMatic Releases Audience Encore To Activate First-Party Data Programmatically
March 17, 2020 14:58 ET
|
Pubmatic
REDWOOD CITY, Calif., March 17, 2020 (GLOBE NEWSWIRE) -- Premium digital technology company PubMatic, today announced the launch of Audience Encore, a new solution that significantly changes the way...
PubMatic Releases OpenWrap SDK to Enhance Header Bidding Options for Mobile Publishers
February 20, 2020 08:00 ET
|
Pubmatic
REDWOOD CITY, Calif., Feb. 20, 2020 (GLOBE NEWSWIRE) -- Premium digital technology company PubMatic, today announced the release of its OpenWrap SDK to unlock the potential of header bidding for...
In-App Spending Drives Mobile Video and Header Bidding Growth in Q4 2019, according to PubMatic Report
February 20, 2020 08:00 ET
|
Pubmatic
REDWOOD CITY, Calif., Feb. 20, 2020 (GLOBE NEWSWIRE) -- Premium digital technology company PubMatic today released the findings of its Quarterly Mobile Index (QMI), highlighting the growth of mobile...