Segment Launches New End-User Privacy Tools that Streamline and Simplify GDPR Compliance Across Segment and Supported Partners
April 24, 2018 08:00 ET | Segment
SAN FRANCISCO, April 24, 2018 (GLOBE NEWSWIRE) -- Segment, the customer data platform, today announced the availability of new product features that will help brands achieve compliance with the...
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Segment Announces Commitment to GDPR Readiness and New Product Capabilities to Help Businesses Adhere to Upcoming Regulation
November 16, 2017 09:00 ET | Segment
SAN FRANCISCO, CA--(Marketwired - November 16, 2017) - Segment, the customer data platform, today announced new product capabilities that will provide an easier way for businesses to prepare for the...
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Segment Survey Finds Consumers Will Spend More When Their Shopping Experience is Personalized, but Most Retailers are Missing the Mark
October 25, 2017 12:30 ET | Segment
SAN FRANCISCO, CA--(Marketwired - October 25, 2017) - 71 percent of shoppers on average express some level of frustration when their experience is impersonal49 percent of shoppers made impulse buys...
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Segment Announces Personas, a New Product That Helps Businesses Compute User Signals From Cross-Device and Cross-Channel Data
October 25, 2017 12:30 ET | Segment
SAN FRANCISCO, CA--(Marketwired - October 25, 2017) - Segment, the customer data platform, today announced Personas, a new product that allows businesses to synthesize massive amounts of customer...
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Segment Named to Forbes' 100 Best Cloud Companies for Second Year in a Row
July 17, 2017 19:30 ET | Segment
SAN FRANCISCO, CA--(Marketwired - July 17, 2017) - Segment, the customer data platform, announced today that it was named to this year's Forbes Cloud 100 list, for the second year in a row. The list...
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Segment Raises $64 Million to Set the Standard for Customer Data Infrastructure
July 13, 2017 08:00 ET | Segment
SAN FRANCISCO, CA--(Marketwired - July 13, 2017) - Segment, the customer data platform, today announced it raised $64 million in Series C funding led by the Y Combinator Continuity Fund and GV. Y...
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Segment Unveils Cross-Domain Analytics, Now Brands Can Understand Customer Activity Across Their Digital Properties, Without Exposing User Data to Third Parties
June 06, 2017 12:00 ET | Segment
SAN FRANCISCO, CA--(Marketwired - June 06, 2017) - Segment, the customer data platform, today introduced Cross-Domain Analytics, a new feature that enables brands to unify user data across all of...
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Forbes Names Segment One of the 100 Best Cloud Companies
September 07, 2016 10:00 ET | Segment
SAN FRANCISCO, CA--(Marketwired - September 07, 2016) - Segment, the customer data platform, today announced that it was named to the first-ever Forbes 2016 Cloud 100, the definitive list of the top...
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Segment Heads East and Welcomes Former Twitter Executive Prashant Sridharan as Vice President of Marketing
September 01, 2016 12:00 ET | Segment
SAN FRANCISCO, CA--(Marketwired - September 01, 2016) - Segment, the customer data platform, today announced Prashant Sridharan as its new vice president of marketing. Sridharan will oversee all of...
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Segment and Watsi Allow Businesses to Automatically Donate to Patients in Need of Healthcare Globally
June 30, 2016 11:00 ET | Segment
SAN FRANCISCO, CA--(Marketwired - June 30, 2016) - Segment, the customer data platform, and Watsi, a nonprofit organization that enables anyone to fund life-changing healthcare for patients around...