Use of "Non-Traditional" Radio in Major Marketing Promotions Will Rise 20 Percent in 2010, According to TMPG
November 16, 2009 09:45 ET
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TMPG Inc.
WHITE PLAINS, N.Y., Nov. 16, 2009 (GLOBE NEWSWIRE) -- An uncertain economy and an increasingly skeptical consumer will spark a 20 percent growth in the use of non-traditional radio (NTR) for major...
TMPG Says Credible Third Party Endorsement, 'Word of Mouth' Essential to Effective Communications
October 22, 2008 11:04 ET
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TMPG Inc.
WHITE PLAINS, N.Y., Oct. 22, 2008 (GLOBE NEWSWIRE) -- "With the loss of credibility in every aspect of daily life driving consumers to extreme levels of skepticism, the hurdles for marketers have...
TMPG Enlists Radio Stations Nationwide to Assist Wounded U.S. Veterans Home From Iraq and Afghanistan
August 19, 2008 09:24 ET
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TMPG Inc.
WHITE PLAINS, N.Y., Aug. 19, 2008 (GLOBE NEWSWIRE) -- Hundreds of radio stations across the country have been encouraged to help wounded veterans returning from Iraq and Afghanistan become this...
Traditional Communications Strategies Won't Work in a Failing Economy as Consumer Skepticism Grows, Says TMPG
June 30, 2008 07:00 ET
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TMPG Inc.
WHITE PLAINS, N.Y., June 30, 2008 (PRIME NEWSWIRE) -- "Effective communications in a recession economy must take escalating consumer skepticism into consideration," says Michael Valentino, CEO of...
TMPG Will Donate Free Studio Time to the Multiple Myeloma Research Foundation
May 27, 2008 10:00 ET
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TMPG Inc.
WHITE PLAINS, N.Y., May 27, 2008 (PRIME NEWSWIRE) -- TMPG, Inc., the award-winning media promotion company, announced plans to support the Multiple Myeloma Research Foundation's (MMRF) fifth annual...
A Growing Appreciation Among Advertisers and a Soft Economy Will Boost Use of Non Traditional Radio By 25 Percent, Says TMPG
May 06, 2008 14:30 ET
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TMPG Inc.
WHITE PLAINS, N.Y., May 6, 2008 (PRIME NEWSWIRE) -- A weakening economy and a growing appreciation among advertisers will boost the use of Non-Traditional Radio in major marketing promotions by at...
TMPG to Offer Travel Promotions That 'Money Can't Buy'
April 16, 2008 09:00 ET
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TMPG Inc.
WHITE PLAINS, N.Y., April 16, 2008 (PRIME NEWSWIRE) -- TMPG, Inc. today announced another major expansion of its Destination Events Division, which offers clients turnkey travel promotions designed to...
TMPG Will Now Offer Clients 'Turnkey' Digital Promotions Including Website Design, Content Development, Data Capture
March 18, 2008 10:30 ET
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TMPG Inc.
WHITE PLAINS, N.Y., March 18, 2008 (PRIME NEWSWIRE) -- In a continuing expansion of its capabilities, TMPG, Inc. announced it would immediately begin offering its clients "turnkey" digital promotions...
TMPG Announces Major Upgrade of In-House Audio Production Capabilities, Allowing Single-Site Control of Campaign Development
March 04, 2008 10:30 ET
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TMPG Inc.
WHITE PLAINS, N.Y., March 4, 2008 (PRIME NEWSWIRE) -- TMPG, Inc. the award-winning media promotion company, announced it had completed a major upgrade of its in-house audio production capabilities...
Marketers Concerned With 'Return On Engagement' Should Include Non-Traditional Radio in Their Marketing Strategy, According to TMPG
February 20, 2008 10:30 ET
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TMPG Inc.
WHITE PLAINS, N.Y., Feb. 20, 2008 (PRIME NEWSWIRE) -- "Return On Engagement (ROE) is a concept that begs the question: Do you want your consumers to be active or passive," according to Mike Valentino,...