What Advertisers Need to Know About Turning Online Advertising into Store Traffic
April 23, 2015 10:13 ET
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University of Rochester
ROCHESTER, N.Y., April 23, 2015 (GLOBE NEWSWIRE) -- Consumers are hit with online ads every day based on their likes and dislikes, but how often does a retailer need to advertise online in order to...
Do Brands Care About You or Your Social Media Popularity?
March 17, 2015 09:37 ET
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University of Rochester
ROCHESTER, N.Y., March 17, 2015 (GLOBE NEWSWIRE) -- The days of waiting on hold "for the next available representative to take your call" are over. Social media has transformed customer service as...
The New Age of TV Viewing: Do You Trust Your Friends or Followers?
March 09, 2015 12:04 ET
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University of Rochester
ROCHESTER, N.Y., March 9, 2015 (GLOBE NEWSWIRE) -- With 115.6 million television viewing homes in the US, watching a favorite program is nothing like it used to be. In the world of social media and...
Simon Business School Revamps Master's Program in Business Analytics
December 09, 2014 11:08 ET
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University of Rochester
ROCHESTER, N.Y., Dec. 9, 2014 (GLOBE NEWSWIRE) -- The rise of "Big Data," an avalanche of computer-generated information across industries, has created an increasing demand for highly skilled business...
Simon Business School Launches New MS in Health Care Management in New York City
November 19, 2014 10:35 ET
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University of Rochester
ROCHESTER, N.Y., Nov. 19, 2014 (GLOBE NEWSWIRE) -- Health care is one of the most complex and constantly evolving industries in business today. Recognizing the need for leaders who have an in-depth...
85Broads Owner, Constellation Brands CEO, and M&T Bank CEO Top Simon Business School Annual Conference in New York City
April 24, 2014 11:41 ET
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University of Rochester
MEDIA ADVISORY—ATTENTION DAYBOOK/CALENDAR EDITORS
Contact: Adrienne Nardella, Coyne PR, anardella@coynepr.com, (973) 588-2000 or Charla Stevens Kucko, Simon Business School,...