Visible World and Suddenlink Form New Partnership for Programmatic Scheduling
April 29, 2014 09:00 ET | Visible World
NEW YORK, NY--(Marketwired - Apr 29, 2014) - Visible World and Suddenlink Communications announced today a new partnership to enable programmatic scheduling for MSO cross-channel inventory. Using...
AudienceScience Names Jeff Hochberg VP of Business Development
April 28, 2014 10:00 ET | AudienceScience
NEW YORK, NY--(Marketwired - Apr 28, 2014) - AudienceScience® today announced that Jeff Hochberg has joined the company as Vice President of Business Development. Hochberg brings more than 15...
For the First Time, Android OS Is No. 1 Position for Mobile Ad Traffic
April 22, 2014 08:58 ET | Opera Mediaworks
SAN MATEO, CA--(Marketwired - Apr 22, 2014) - Just a few months into 2014, the mobile advertising industry is already showing signs of big shifts in mobile traffic and monetization patterns....
Ghostery, Inc. Launches Marketing Cloud Management for Enterprise
April 21, 2014 13:41 ET | Ghostery
NEW YORK, NY--(Marketwired - Apr 21, 2014) - Evidon Re-Brands as Ghostery, Inc. Ghostery's New Product Suite Empowers Enterprise Marketing Cloud...
Qriously Expands U.S. & U.K. Marketing & Sales Teams, Opens Paris Office
April 17, 2014 09:31 ET | Qriously
NEW YORK, NY--(Marketwired - Apr 17, 2014) - Asking consumers for their opinions leads to better ad placement and rapid growth for Qriously, the location-based public-opinion company announced...
Qriously Drives Engagement, Action for NY Cares
April 15, 2014 12:59 ET | Qriously
NEW YORK, NY--(Marketwired - Apr 15, 2014) -  A number of cold New Yorkers were able to get warm this winter, thanks to an innovative campaign from Qriously and New York Cares. Qriously, a...
HookLogic Taps CPG Marketer Elizabeth Jackson as CMO, Corporate Strategy EVP
April 14, 2014 10:49 ET | HookLogic
NEW YORK, NY--(Marketwired - Apr 14, 2014) - Building on the company's momentum delivering superior search and performance marketing, HookLogic today announced the addition of Elizabeth Jackson as...
Varick Media Management Sees Significant Growth in Private Exchanges
April 10, 2014 09:30 ET | Varick Media Management
NEW YORK, NY--(Marketwired - Apr 10, 2014) - Trading desk Varick Media Management (VMM) is seeing significant growth in the use of private marketplaces and programmatic direct buying, benefiting...
SintecMedia and Visible World Announce First TV Program Promotion Schedule Optimization Driven by TV Program Viewing Conversion Parameters
April 07, 2014 10:34 ET | Visible World
LAS VEGAS, NV--(Marketwired - Apr 7, 2014) - Today, SintecMedia and Visible World announced a partnership to enhance SintecMedia's automated broadcast management solution, OnAir™, with...
Varick Media Management Taps RUN as a Preferred Mobile Partner
April 03, 2014 15:15 ET | Varick Media Management
NEW YORK, NY--(Marketwired - Apr 3, 2014) - Targeting mobile customers just got easier for customers of Varick Media Management (VMM), thanks to a preferred partnership the leading independent...