Half of Global Groups Report Calling on Most Functions to Contribute to the Process of Defining Patient-Centric Ideals
November 03, 2016 09:15 ET | Cutting Edge Information
DURHAM, NC--(Marketwired - November 03, 2016) - A new study published by Cutting Edge Information revealed that half of all surveyed global pharmaceutical organizations interact with their companies'...
Big Pharma Expanding Patient Centricity through Top-Down Mandates
October 19, 2016 08:17 ET | Cutting Edge Information
RESEARCH TRIANGLE PARK, NC--(Marketwired - October 19, 2016) - Drug companies have adopted patient-centric models throughout the pharmaceutical industry. And a new industry study has found that 67% of...
Defining Patient-Centricity Success Metrics & Demonstrating Initiative Value
September 28, 2016 08:31 ET | Cutting Edge Information
RESEARCH TRIANGLE PARK, NC--(Marketwired - September 28, 2016) - Although patient centricity becomes evermore prevalent in the pharmaceutical industry, companies have yet to settle on a consistent...