TransUnion and MRI-Simmons Collaborate to Enable Addressability throughout the Advertising Ecosystem
April 02, 2024 08:00 ET
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TransUnion
CHICAGO, April 02, 2024 (GLOBE NEWSWIRE) -- TransUnion (NYSE: TRU) today announced a partnership with MRI-Simmons, a leading provider of insights on the American consumer. As two leading data and...
PubMatic Leads the Way in Adopting Addressability Alternatives, Delivering Monetization Benefits for Publishers
January 08, 2024 09:05 ET
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PubMatic, Inc.
NO-HEADQUARTERS/REDWOOD CITY, Calif., Jan. 08, 2024 (GLOBE NEWSWIRE) -- PubMatic (Nasdaq: PUBM), an independent technology company delivering digital advertising’s supply chain of the...
33Across’ Lexicon Identity Solution Sees 15X Year over Year Growth in Daily Cookieless Revenue for Publishers
June 14, 2022 09:00 ET
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33Across
NEW YORK, June 14, 2022 (GLOBE NEWSWIRE) -- 33Across, a publisher technology platform designed for the open web, today announced the proven results of its Lexicon identity solution on its first...
Index Exchange Appoints Matt Barash as Senior Vice President of Americas
May 23, 2022 09:30 ET
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Index Exchange
TORONTO, May 23, 2022 (GLOBE NEWSWIRE) -- Index Exchange Inc. (Index), one of the world’s largest independent ad exchanges, today announced the hiring of Matt Barash as senior vice president of...
Samba TV and PubMatic Launch Australia Partnership to Deliver Programmatic Omniscreen TV Audience Targeting
February 14, 2022 17:00 ET
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PubMatic, Inc.
SAN FRANCISCO, Feb. 15, 2022 (GLOBE NEWSWIRE) -- Samba TV, a leading global provider of omniscreen advertising and analytics, today announced a partnership together with PubMatic (Nasdaq: PUBM), an...
PubMatic Executive Peter Barry Promoted to Global Role of VP Addressability
December 02, 2021 16:00 ET
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PubMatic, Inc.
NO-HEADQUARTERS/REDWOOD CITY, Calif., Dec. 02, 2021 (GLOBE NEWSWIRE) -- PubMatic (Nasdaq: PUBM), a sell-side platform that delivers superior outcomes for digital advertising, today announced it has...
33Across Introduces Lexicon™, New Identity Solution Makes 90% of Publisher Inventory Addressable
June 02, 2021 09:00 ET
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33Across
NEW YORK, June 02, 2021 (GLOBE NEWSWIRE) -- 33Across, a leading programmatic publisher platform integrated across 800,000 publishers, announced the launch of Lexicon™, an identity solution created...