SpotX to Power Programmatic Monetization of Vudu’s Movies On Us Catalog
October 02, 2017 10:35 ET
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SpotX
DENVER, Oct. 02, 2017 (GLOBE NEWSWIRE) -- Video ad serving platform SpotX announced today an exclusive agreement to power the programmatic monetization of Vudu’s Movies On Us advertising-supported...
The Trade Desk Introduces Audience Targeting and Attribution for Connected TV
September 21, 2017 09:00 ET
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The Trade Desk
LOS ANGELES, Sept. 21, 2017 (GLOBE NEWSWIRE) -- The Trade Desk, Inc. (Nasdaq:TTD), a global technology platform for buyers of advertising, addresses shifting TV viewership with the expansion of its...
SpotX Announces Support for IAB's ads.txt to Verify Seller Credentials
September 11, 2017 08:00 ET
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SpotX
DENVER, Sept. 11, 2017 (GLOBE NEWSWIRE) -- Video ad serving platform SpotX today announced that it has adopted the IAB’s ads.txt initiative to help ensure all inventory available on its platform...
SpotX Announces New Header Bidding Suite Designed Specifically for Video
September 07, 2017 08:00 ET
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SpotX
DENVER, Sept. 07, 2017 (GLOBE NEWSWIRE) -- Video ad serving platform SpotX today announced a new header bidding suite built specifically for video, featuring a server-side wrapper and an advancement...
The Trade Desk Offers First-To-Market In-App Viewability Measurement
September 06, 2017 09:00 ET
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The Trade Desk
LOS ANGELES, Sept. 06, 2017 (GLOBE NEWSWIRE) -- The Trade Desk, Inc. (NASDAQ:TTD), a global technology platform for buyers of advertising, today announced its collaboration with InMobi, and Rubicon...
Sizmek Announces Successful Completion of Cash Tender Offer for Shares of Rocket Fuel
September 06, 2017 08:20 ET
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Sizmek Inc.
NEW YORK and REDWOOD CITY, Calif., Sept. 06, 2017 (GLOBE NEWSWIRE) -- Rocket Fuel Inc. (NASDAQ:FUEL) (the “Company” or “Rocket Fuel”) and Sizmek Inc. (“Sizmek” or “Parent”) today announced the...
The Trade Desk Partners with White Ops To Become First Advertising Platform to Block Fraudulent Impressions Before They Are Purchased
August 31, 2017 09:00 ET
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The Trade Desk
LOS ANGELES, Aug. 31, 2017 (GLOBE NEWSWIRE) -- White Ops and The Trade Desk, Inc. (Nasdaq:TTD) today announce a landmark deal that completely changes how the advertising industry tackles fraud....
SpotX Fully Acquired by RTL Group
August 30, 2017 06:00 ET
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SpotX
DENVER, Aug. 30, 2017 (GLOBE NEWSWIRE) -- SpotX, the video ad serving platform, announced today that RTL Group will acquire all remaining shares in SpotX, bringing its total ownership to 100%. The...
The Trade Desk’s Programmatic Education Program, Trading Academy, Expands Curriculum With New Content From Industry Leaders and IAB Partnership
August 22, 2017 09:00 ET
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The Trade Desk
LOS ANGELES, Aug. 22, 2017 (GLOBE NEWSWIRE) -- The Trade Desk, Inc. (Nasdaq:TTD), a global technology platform for buyers of advertising, today announced the expansion of the Trading Academy, its...
Narrativ Unveils AI-Powered Content Marketing Platform Already Making Publishers Millions in Out of Stealth Launch
August 15, 2017 12:51 ET
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Narrativ
NEW YORK, Aug. 15, 2017 (GLOBE NEWSWIRE) -- Narrativ, an industry leader in AI-powered content marketing, launches out of stealth today with the unveil of its patent-pending SmartLink technology. ...