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fullthrottle.ai Introduces SafeMatch™ to Easily and Effectively Resolve First-Party Data-Driven Household Identity and Attribution
January 03, 2024 10:00 ET | FullThrottle Technologies, LLC
PHILADELPHIA, Jan. 03, 2024 (GLOBE NEWSWIRE) -- FullThrottle Technologies, LLC, an end-to-end, first-party data-powered technology company that helps marketers identify, curate, and target...
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ChannelMix Revolutionizes Media Mix Modeling with Launch of AI-Powered Marketing Impact Modeling™ to Optimize and Predict Marketing Performance & Return on Investment
November 16, 2023 09:00 ET | ChannelMix
ChannelMix launches Marketing Impact Modeling™—revolutionizing media mix modeling with AI, real-time optimization for a third-party cookiesless future.
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Opturo Announces U.S. Patent for its Application Building Technology
August 22, 2023 12:00 ET | Opturo
Sarasota, FL, Aug. 22, 2023 (GLOBE NEWSWIRE) -- Opturo, a leading provider of investment analytics and data management solutions, announced the issuance of U.S. Patent No. 11,681,504, for the...
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Intel 471 and Threatray Announce Joint Research Collaboration
December 13, 2022 09:00 ET | Threatray AG
WILMINGTON, Del. and BIEL-BIENNE, Switzerland, Dec. 13, 2022 (GLOBE NEWSWIRE) -- Intel 471, the premier provider of cyber threat intelligence for leading intelligence, security, and fraud teams...
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TVDataNow Announces New Fully Built CTV-Focused Attribution Solution to Empower Marketers to Perform Data-Driven Marketing and Optimizations
May 25, 2022 09:00 ET | TVDataNow
SAN FRANCISCO, May 25, 2022 (GLOBE NEWSWIRE) -- TVDataNow, the measurement platform for Connected TV (CTV) and OTT advertising, announced a new CTV-focused attribution solution that provides the...
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iOS Performance Marketing is Back: Singular's SKAN Advanced Analytics Provides Accurate D7 Revenue
May 18, 2022 09:00 ET | Singular
SAN FRANCISCO, May 18, 2022 (GLOBE NEWSWIRE) -- Since Apple launched iOS 14.5 with SKAdNetwork for ad results measurement, mobile user acquisition spend is down 25% and marketers' return on...
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Industry-First: Singular Launches Singular Private Cloud for Marketing Measurement
December 03, 2021 09:30 ET | Singular
SAN FRANCISCO, Dec. 03, 2021 (GLOBE NEWSWIRE) -- Singular is launching Singular Private Cloud for marketing measurement after 18 months of private beta with leading mobile games companies. This...
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Fospha Marketing Have Announced the Release of Their Latest Product Update
November 30, 2021 10:33 ET | Fospha Marketing
NEW YORK, Nov. 30, 2021 (GLOBE NEWSWIRE) -- Fospha, the direct-to-consumer (D2C) growth platform, is a marketing measurement tool for D2C brands. Its product gives marketers a comprehensive view of...
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TVDataNow Announces Appointment of Former LiveRamp Executive Amit Saraf as New Chief Product Officer
November 16, 2021 09:00 ET | TVDataNow
SAN FRANCISCO, Nov. 16, 2021 (GLOBE NEWSWIRE) -- TVDataNow, the measurement platform for Connected TV (CTV) and OTT advertising, announced today Amit Saraf has joined the company as its new Chief...
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Semcasting Adds HealthWise Data Insights into AudienceDesigner
June 28, 2021 09:00 ET | Semcasting
NORTH ANDOVER, Mass., June 28, 2021 (GLOBE NEWSWIRE) -- Semcasting, creators of the patented IP, location and device-targeting Smart Zones® technology, today announced that HealthWise Data,...