Evergent Announces Partnership with MBC GROUP’S Streaming Service Shahid to Support Customer Management and Subscription Services
February 15, 2022 00:30 ET | Evergent
SUNNYVALE, Calif., Feb. 15, 2022 (GLOBE NEWSWIRE) -- Evergent, the customer management and monetization innovator providing flexible monetization tools for direct-to-consumer and B2B businesses,...
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UPDATE -- FullThrottle Partners With Spectrum Reach® to Launch SmartScheduler, a New Data-Driven Media Buying Platform for Auto Marketers
February 09, 2022 11:54 ET | FullThrottle Technologies, LLC
PHILADELPHIA, Feb. 09, 2022 (GLOBE NEWSWIRE) -- FullThrottle Technologies, LLC, an end-to-end privacy-compliant first party data platform that helps marketers identify and target audiences and...
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Gimbal | true[X] Names Charles Adelman as VP, Business Transformation & Innovation
February 01, 2022 09:00 ET | Gimbal, Inc.
LOS ANGELES, Feb. 01, 2022 (GLOBE NEWSWIRE) -- Gimbal | true[X], a technology company that is reinventing media and commerce experiences for marketers with a focus on value exchanges that reward...
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Unruly Reveals Top Emotionally Engaging Holiday Ads of 2021
December 16, 2021 12:08 ET | Unruly
LONDON, Dec. 16, 2021 (GLOBE NEWSWIRE) -- Unruly, a leading global video and Connected TV (CTV) advertising platform, today revealed the most emotionally engaging holiday ads of 2021 using its...
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Unruly Launches Content-level Targeting to Enhance the Value of Publishers’ CTV and Video Inventory
December 01, 2021 06:00 ET | Unruly
Standardized attributes across genre and rating segments enable scaled buying on premium video content, as spend moves from linear to digital LONDON, Dec. 01, 2021 (GLOBE NEWSWIRE) -- Unruly, a...
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IRIS.TV Announces New US Partnership with GroupM’s Finecast to Incorporate Video-Level Data into All Premium Video and Connected TV Ad Buys
November 19, 2021 09:30 ET | IRIS.TV
LOS ANGELES, Nov. 19, 2021 (GLOBE NEWSWIRE) -- IRIS.TV, the leading video data platform, and Finecast US, a leading addressable TV provider, today announced that they have entered into a partnership...
Advertising Industry Veterans John Donahue and Chris Copeland Launch Biddable Media Consultancy “Up & to the Right”
November 18, 2021 09:30 ET | U2R Inc.
NEW YORK, Nov. 18, 2021 (GLOBE NEWSWIRE) -- Seeking to address the growing importance of biddable media in advertising, industry veterans John Donahue and Chris Copeland today announced the launch...
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VideoByte and IRIS.TV Partner to Bring Enhanced Contextual Enablement to CTV
November 16, 2021 08:30 ET | IRIS.TV
LOS ANGELES, Nov. 16, 2021 (GLOBE NEWSWIRE) -- IRIS.TV, the leading video data platform, and VideoByte, the leading provider of global best-in-class Connected TV (CTV) advertising technology, today...
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Tremor International Signs Exclusive Global Partnership with VIDAA for ACR Data
October 26, 2021 06:15 ET | Tremor International Ltd.
Smart operating system & content platform preinstalled on most Hisense TVs and integrated with premium global OEMs Agreement makes Tremor International the only open end-to-end platform with...
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Strategic Acquisition Strengthens Tremor’s End-to-End CTV & Video Technology Stack
October 19, 2021 06:15 ET | Tremor International Ltd.
NEW YORK, Oct. 19, 2021 (GLOBE NEWSWIRE) -- Tremor International Ltd. (NASDAQ/AIM: TRMR) (“Tremor” or the “Company”), a global leader in Video and Connected TV (“CTV”) advertising, announces the...