Consumer Awareness of Credit Bureau Data Is Good, yet Consumer Understanding of the Actual Information May Be Suspect, says Auriemma Consulting Group
May 20, 2014 12:36 ET
|
Auriemma Consulting Group
NEW YORK, May 20, 2014 (GLOBE NEWSWIRE) -- Over the years, American consumers have gained greater transparency on credit reporting. For example, in 2003, The Fair Credit Reporting Act (FCRA) was...
Parks Associates Announces Partnership With Digital Media Wire and GSMA for Disruptive Media Conference at 2014 NAB Show
March 11, 2014 09:00 ET
|
Parks Associates
DALLAS, TX--(Marketwired - Mar 11, 2014) - Parks Associates today announced consumer research that nearly one-half (47%) of video consumed on a TV set in the U.S. now comes from non-linear sources....
Parks Associates Analysts Identify Opportunities for Growth in the Home Security Market
September 24, 2013 10:24 ET
|
Parks Associates
DALLAS, TX--(Marketwired - Sep 24, 2013) - New smarthome consumer research from Parks Associates finds nearly 10% of U.S. homeowners with broadband at home, approximately 5 million households,...
Gongos Research Launches SmartFly(TM) Beta
September 05, 2012 07:00 ET
|
Gongos Research
AUBURN HILLS, MI--(Marketwire - Sep 5, 2012) - Gongos Research launches SmartFly™ Live Mobile Ethnography Beta, as announced today by Vice President, Research Innovation Greg Heist. This...
New Study on U.S. Consumer Preferences Reveals Key Differences in How Consumers Interact and Engage With Their Banks
March 27, 2012 08:30 ET
|
BAI
CHICAGO, IL--(Marketwire - Mar 27, 2012) - Most U.S. consumers are generally satisfied with their primary financial institution and would recommend it to someone else, but those same institutions...
Gongos Research Appoints Curtis Kaisner to Director, Qualitative Research
December 08, 2011 07:00 ET
|
Gongos Research
AUBURN HILLS, MI--(Marketwire - Dec 8, 2011) - Curtis Kaisner, former Research Director on the company's Retail & Services team, has been appointed to Director, Qualitative Research of Gongos...
Entertainment Value Trumps Business Use Among First-Gen iPad Users
March 08, 2011 09:06 ET
|
Gongos Research
AUBURN HILLS, MI--(Marketwire - March 8, 2011) - Just 30 days prior to the launch of Apple's iPad 2, a study among current iPad owners and intenders points to a clear distinction in how the iPad is...
MEDIA ALERT: Parks Associates Presents New "Global Consumer Research on Femtocells" at Femtocells Americas 2010
December 13, 2010 10:32 ET
|
Parks Associates
DALLAS, TX--(Marketwire - December 13, 2010) - Harry Wang, Director, Health & Mobile Product Research, Parks Associates, will present key findings from a recently completed global study on...
Gongos Research Launches iCommunities Mobile: "The App That Pays You Back"
September 24, 2010 13:42 ET
|
Gongos Research
AUBURN HILLS, MI--(Marketwire - September 24, 2010) - Gongos Research, a Honomichl Top 50 U.S. marketing research firm, has launched its iCommunities mobile app today, as announced by Vice...
Parks Associates Forecasts Home Controls to Jump From 6% to Almost 20% of U.S. Households by 2014
June 30, 2010 11:01 ET
|
Parks Associates
DALLAS, TX--(Marketwire - June 30, 2010) - The home controls market must focus on individual applications, such as entertainment and energy management, to overcome current inhibitors and boost its...