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June 10, 2010 11:00 ET | Source: Aberdeen Group

Customer Channel Preferences Are Driving Multi-Channel Marketing

BOSTON, MA--(Marketwire - June 10, 2010) - One of the top pressures dictating multi-channel marketing decisions of retailers is consumer frustration with disjointed experiences across channels,...
April 22, 2010 11:00 ET | Source: Aberdeen Group

Customer Data and Digital Consumerism Driving Cross-Channel Loyalty

BOSTON, MA--(Marketwire - April 22, 2010) - The top pressure retail organizations face around cross-channel customer loyalty is the inability to capture customer data, according to the Aberdeen...
April 07, 2010 11:00 ET | Source: Aberdeen Group

Customer Data and Digital Consumerism Driving Cross-Channel Loyalty

BOSTON, MA--(Marketwire - April 7, 2010) - The top pressure retail organizations face around cross-channel customer loyalty is the inability to capture customer data, according to the Aberdeen...