LEAP(TM) Media Investments Releases New Set of High-Value Scaled Audiences for Automotive Category
April 24, 2014 13:27 ET | LEAP Media Investments
NEW YORK, NY--(Marketwired - Apr 24, 2014) - LEAP Media Investments has launched a new set of high-value, scaled audiences for the automotive category, created using its patented Emotional...
LEAP(TM) Media Investments Launches in Market With New Way to Buy High-Value, Scaled Audiences
April 10, 2014 10:36 ET | LEAP Media Investments
NEW YORK, NY--(Marketwired - Apr 10, 2014) -  LEAP Media Investments (www.leapmediainvestments.com), a new media company that sells high-value audiences at scale using Emotional...
NewMediaMetrics Signs Burrell Communications
September 03, 2013 13:24 ET | NewMediaMetrics
NEW YORK, NY--(Marketwired - Sep 3, 2013) - Burrell Communications, one of the world's largest multicultural agencies, has signed on as a client for the NewMediaMetrics LEAP™ data and insight...
NewMediaMetrics Reveals 8th Annual Fall TV Season Predictions, Giving Robin Williams's New Show, 'The Crazy Ones,' Highest Probability of Success
August 21, 2013 10:43 ET | NewMediaMetrics
NEW YORK, NY--(Marketwired - Aug 21, 2013) - NewMediaMetrics (www.newmediametrics.net) has released its annual predictions for the fall TV season, and the brand-strategy, content-alignment company...
Brands, Media Rise in NewMediaMetrics 2013 African-American 360 Study
August 05, 2013 16:49 ET | NewMediaMetrics
NEW YORK, NY--(Marketwired - Aug 5, 2013) - NewMediaMetrics, a brand-strategy and content-alignment company, has released the results from the 2013 African-American 360 study, which showed that...
NewMediaMetrics Signs BET Networks for 2013 African-American Brand-Alignment Cross-Platform Study
April 03, 2013 10:16 ET | NewMediaMetrics
NEW YORK, NY--(Marketwired - Apr 3, 2013) - NewMediaMetrics, a content investment and brand alignment company, announced today that it has signed cable network BET as one of its key sponsors of the...
NewMediaMetrics's 360 Cross-Platform Emotional Attachment(TM) Study Released
June 26, 2012 16:50 ET | NewMediaMetrics
NEW YORK, NY--(Marketwire - Jun 26, 2012) - Brand strategy firm NewMediaMetrics today released the findings of its fifth annual 360 Cross-Platform Emotional Attachment™ (EA) study, which...
NewMediaMetrics Inc. Releases Data Showing Mobile App, TV, Print and Other Platform Preferences for Consumers of Major Brands
September 14, 2011 16:02 ET | NewMediaMetrics
NEW YORK, NY--(Marketwire - Sep 14, 2011) - Automotive marketers who want to select the best type of mobile app on which to reach female consumers, should consider choosing a social networking or...